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Summary and extracts

1 Market Overview

1.1 Definition and presentation

Unlike the thermal scooter, the electric scooter is a two-wheeler that runs on an electric motor powered by a set of batteries. It also has an electronic controller, a small box located in the back of the scooter, which ensures its operation and management. Except for the different technology behind it, the electric scooter is quite comparable to a classic gasoline scooter in terms of performance,

This market can be segmented according to the type of electric scooter user, there are:

-Users who own an electric scooter;

-Users who make use of self-service rental solutions.

The size of the electric scooter market is estimated at $10,317.4 million in the period 2021-2028, up from $5686.0 million in 2020, with a healthy CAGR of 7.9%.

The trends driving the growth of this sector in Italy are: the focus on more sustainable practices, and the increasing traffic restrictions that local governments are imposing on cars to reduce urban pollution.

 

List of charts presented in this market study

  • How often will you use your monopath after COVID 2020?
  • Scooter sharing in Italy, by major companies
  • The provision of scootersharing services
  • Scooter sharing fleet in Italy
  • Top cities by number of available sharing scooters
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Latest news

Piaggio: 2 billion in revenue and growth in profits and sales - 02/03/2023
  • Net income 2022: 41% increase, 84.9 million euros versus 60.1 million euros in 2021
  • Revenues 2022: 25% increase, 2.09 billion euros versus 1.67 billion euros in 2021
  • Vehicles sold in 2022: 625,000, up 17% from 536,000 in 2021
  • Scooter market share in Europe: 22.9% in 2022 vs. 22.7% in 2021
  • Scooter market share in North America: 35.4% in 2022 versus 35% in 2021.
Piaggio: 2 billion euros in revenues and counting. - 02/03/2023
  • Net income in 2022: 84.9 million euros (41% increase over 2021)
  • Net income in 2021: 60.1 million euros
  • Revenues in 2022: 2.09 billion euros (25% increase over 2021)
  • Revenues in 2021: 1.67 billion euros
  • Vehicles sold in 2022: 625,000 (17% increase on 2021)
  • Vehicles sold in 2021: 536,000
  • Sales growth by region in 2022 : - Asia-Pacific: +57% - Americas: +43% - EMEA: +10% - India: -5.3
  • Scooter market share in 2022 : - Europe: 22.9% - North America: 35.4
  • Increase in scooter sales in 2022: +14% (thanks to Vespa, Piaggio Liberty, Piaggio 1, and Aprilia brands)
  • Motorcycle sales volumes in 2022: up 20%.

Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

Zig Zag ( SMARTVENTURE S.R.L.)
COOLTRA MOTOS ITALIA
Mimoto (Helbiz italia)
CITY SCOOT ITALIA (CITYSCOOT ITALIA S.R.L.)
VMOTO ( VMOTO SOCO ITALY S.R.L.)
Lifan Italia, ( TAKE OVER S.R.L.)
BMW ITALIA SPA
Moto Shop 2000
Tortora Moto
R.M.S. S.P.A.
Malossi S.p.A.
Piaggio

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