1.1 Definition and presentation
The luggage market includes all travel items and accessories. A number of criteria can be used to segment the market into multiple categories, among the most commonly used:
- By size
- By price
- By type
Globally, the top five markets by market value, continue to show positive trends, and the industry remains strongly related to purchase motivations, mainly for leisure or business travel.
In Italy, the luggage manufacturing industry continues to be dominated by the luxury segment, and by strongly growing exports.
Increased domestic travel and growing tourism in Italy are variables that are expected to positively influence future trends in the luggage market. The progressive transformation of travel, whether for business or pleasure, due to demographic and social changes, is likely to impact consumer preferences and consequently the final purchase choice. Therefore, the industry is experiencing a period of strong innovation, dictated on the one hand by the growing weight of low-cost airlines-and their respective "luggage policies "-and on the other hand by consumers' search for more comfortable and versatile models.
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