Summary of our market study

Cryotherapy, a cold treatment utilized across medical, wellness, and sports sectors, has witnessed recent growth, especially since its uptake in France in 2015. The global market was valued at $6.96 billion in 2022 and is projected to grow at a 7% CAGR from 2023 to 2030 with sports applications expected to see significant expansion at a rate of 12% CAGR during the same period.

In France, the fitness center market rebounded strongly in 2022 to €1.2 billion in sales from €0.98 billion in 2019, reflecting increased adoption of sport and related recovery practices such as cryotherapy. The French cryotherapy market, operational through around 300 centers, saw sales estimated between €15 million and €45 million. The French market has seen the emergence of cryotherapy in beauty and wellness segments, with a notable interest from the public in anti-aging and fat-reduction treatments, despite potential budget cuts in 2023 due to inflation. In healthcare, cryotherapy has applications in cancer treatment and is driven by an aging population that is expected to increase demand. Regulations implemented in 2022 restrict cryotherapy usage to healthcare professionals, impacting the broader application in beauty and sports sectors.

Manufacturers and suppliers offer a range of equipment catering to both B2B and B2C markets, emphasizing the quality of French-made products, with some French manufacturers reporting specific sales figures, like the €267K revenue for Aurore concept. French enthusiasm for alternative therapies, including cryotherapy, is high with around 70% of the public holding a positive opinion and an average annual spend of €173 on alternative treatments, heralding potential growth for cryotherapy within this sector.

Trends and Dynamics in the French Cryotherapy Market

Cryotherapy, the therapeutic application of extreme cold, has witnessed significant growth and diversification in France, particularly since 2015. Today, the French market for cryotherapy is characterized by its versatile applications across sports recovery, beauty and wellness, and healthcare, particularly in pain management and cancer treatments like cryosurgery. Initially introduced for elite athletes, the practice has now permeated the general public, leading to a notable expansion of cryotherapy centers across the nation.

In the sports segment, cryotherapy has gained traction for accelerating recovery times, with high-profile athletes like Kylian Mbappé endorsing its benefits. This surge aligns with the overall growth in sports and fitness participation in France, where one in five individuals engage in athletic activities, leading to a robust growth in gym memberships, increasing by around 16% from 2015 to recent years. The realm of beauty and wellness has also embraced cryotherapy, driven by a societal emphasis on anti-aging and appearance.

French individuals are increasingly adopting cryotherapy for skin firming and cellulite reduction, mirroring the health-conscious tendencies seen across the nation. Despite this, the high-cost nature of cryotherapy treatments could face challenges amidst an inflationary economic climate. Healthcare applications of cryotherapy remain the most established, catering to the needs of a growing elderly population and those afflicted with chronic conditions such as cancer. It's notable that the proportion of the French population over the age of 60 has been increasing steadily, expected to comprise more than a third by 2070.

The French cryotherapy market itself has burgeoned. This growth has brought forth a supply chain consisting of local manufacturers, suppliers, installers, and operators. Local players in manufacturing and supply often emphasize the quality and innovation of "Made in France" equipment, covering both full-body immersion cabins and localized treatment devices. Operators of cryotherapy services encompass a range of healthcare professionals and independent centers, the latter often mushrooming as part of the booming beauty center industry, offering treatments from sports recovery to aesthetic enhancements.

Navigating the Chilling Landscape: Key Players in France's Cryotherapy Market

As the cryotherapy market in France continues to develop and gain traction among athletes, beauty enthusiasts, and those seeking alternative therapeutic remedies, a variety of players have emerged to cater to this growing demand. These key players have positioned themselves in diverse corners of the market, ranging from manufacturing to providing services directly to consumers.

French Manufacturers and Distributors:

  • Aurore Concept: Established in 2015 and based in Noisiel, Aurore Concept has made a name for itself as France's leading manufacturer of fixed and mobile cryotherapy cabins. They are known for their low-energy, customizable electrical solutions and have equipped six centers across France.
  • Cryo Evolution: Founded in April 2016 in Lagny-Sur-Marne, Cryo Evolution stands out as a provider of high-end cryotherapy cabins. They offer a turnkey solution that includes cabin customization, insurance, and liquid nitrogen supply, tailoring their products to a variety of clients such as fitness centers and professional sports organizations.
  • Cryo Manufacturing: With its inception in October 2015 in Coulommiers, Cryo Manufacturing positions itself as the historic French manufacturer of cryotherapy equipment, promising innovation with seven different machines, including one for equine therapy, and registered patents.
  • Cryo Fast: Situated in Paris since June 2016, Cryo Fast is recognized for manufacturing whole-body cryotherapy cabins capable of reaching temperatures as low as -110°C. They are also active as operators, with seven centers operating under the Cryo Fast banner in France.
  • France Cryo: France Cryo, launched in 2017 in Aix-en-Provence, has chosen to focus on distribution, with a commitment to supplying 100% French-made equipment. Their comprehensive service includes distribution, installation, and after-sales support.

 

French Cryotherapy Operators:

  • Cryotera: Cryotera began its journey in 2016 and quickly expanded to 11 cryotherapy centers across the nation. They offer franchise opportunities and plan to open more centers, bringing sessions for wellness and sports recovery to increasing numbers of clients.
  • -Cryojet: Double-hatting as both a distributor and operator, Cryojet has equipped a vast number of locations in France and has established three centers under the Cryojet brand.
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Summary and extracts

1 Market overview

1.1 Definition and presentation

Cryotherapy is a cold treatment. This treatment is used for medical, wellness or sports reasons: Elimination of cancer cells, Inflammation, muscle pain, elimination of cellulite, stimulation of endorphin production, skin firming, sports recovery, ... [Futura Science]

A cryotherapy session involves local application of cold or exposure of the body or part of the body in a cold cabin. The most widespread technique is immersion in a cryotherapy cabin, standing up. This is a hermetically sealed chamber at -110°. The cabin can be operated electrically or by nitrogen gas injection.

Currently, healthcare applications represent the largest segment of this market, but in the years to come, its growth should be driven by the sports segment, with a CAGR of 12% over the 2022-2030 period. [Grand View Research]

In France, the market is very recent and has only been developing since 2015.

1.2 Global market

Sales of the global cryotherapy market are estimated at $*.** billion in **** , and are expected to grow at a CAGR of *% over the period ****-****.

Cryotherapy sales projections World, ****-****, in billions of US dollars Source: ****

Cryotherapy can be segmented into three activities: cryosurgery, the direct application of cold with ice packs, ...

1.3 The domestic market

Cryotherapy is a very recent arrival on the French market. The first cryotherapy chambers were opened in **** at the Centre Européen de Rééducation du sportif in Cap Breton, then at the Institut National du sport, de l'expertise et de la performance. In the space of ten years, the development ...

2 Demand analysis

2.1 Cryotherapy in the field of sports

Cryotherapy is used in sports to promote physical recovery and shorten the need for breaks between sessions, particularly for top-level athletes. Kylian Mbappé, for example, posted a photo of himself in the middle of a session on Instagram in ****, which has over * million "Like" mentions. Other athletes such as Teddy Rinner ...

2.2 Cryotherapy in beauty & wellness

While cryotherapy has a long history in medicine and sport, the technique is now becoming widely known for its applications in the beauty and wellness segment. It is essentially used in cabins and with the aim of firming the skin and thus reducing signs of aging, but also to burn fat ...

2.3 Cryotherapy in healthcare

In the medical field, cryotherapy can be used to destroy cancer cells. In this case, needles are inserted into the tumor. These inject liquid nitrogen (***) and kill the cells. This is known as cryosurgery. [***]

Cancer is the leading cause of death in France, accounting for almost a third of all deaths. ...

2.4 The French and alternative therapies

In addition to cancer treatment, cryotherapy can also be used to treat everyday ailments such as stress, fatigue, anxiety, headaches and joint pain. In this case, the method used is mainly immersion in a cryogenic cabin, and the treatment is not reimbursed by social security. Nevertheless, the French are becoming increasingly ...

3 Market structure

3.1 Market value chain

Here is a simplified value chain for the cryotherapy market:

The manufacturers and suppliers design and build the most modern cryotherapy systems available on the market, and supply all the components and accessories needed to operate them.

The installers and technicians transport and install the cryotherapy equipment originally planned by manufacturers ...

3.2 Manufacturers and suppliers of cryotherapy equipment

As this activity is still new in France, there are few manufacturers of cryotherapy cabins, and therefore no official NAF code to record this activity. We are therefore going to describe the various manufacturers and suppliers of cryotherapy cabins and their specific features that we have been able to find in ...

3.3 Cryotherapy operators

Cryotherapy operators can be healthcare professionals (***). Equipment can then be installed in doctors' surgeries, sports centers, thalassotherapy centers and dermatology practices. Cryotherapy centers are mainly independent operators who own a single center. Treatwell, for example, lists *** cryotherapy centers in the beauty sector in France. These are beauty centers with a wide ...

4 Offer analysis

4.1 B2B offer

Here we list the various French devices that can be sold to operators for the purpose of practicing cryotherapy. The offer is divided into two main categories: cabins for body immersion and devices for local application of cold.

4.2 The B2C offer

The cost of a cryotherapy session varies according to the intended use, which will then have an impact on the choice of machine to be used as well as the time of the session, and the location in France.

5 Regulations

5.1 Regulations

The massive development of cryotherapy for the general public, i.e. in beauty and sports centers, has created debate as to the professional supervision to which this practice should be subject.

Thus, after recording the opening of *** centers using cabins with full or partial body immersion, Proposition de loi number **** was ...

6 Positioning the players

6.1 Positioning the players

  • Aurore concept
  • Cryo Evolution
  • Cryo Manufacturing
  • Cryo Fast
  • France Cryo
  • Cryotera
  • Cryojet France
  • Cryo Santé
  • bi'NERGY
  • MACRYO
  • LACRYO
  • Esprit CRYO
  • Cryo Sport Santé
  • CRYOBAR
  • JM Tonic
  • Vista Santé
  • Le Secret Studio - Power Plate
  • CRYOVITAL
  • Thalasso Valdys Groupe

List of charts presented in this market study

  • Cryotherapy sales projections
  • Size of the fitness center market
  • Beauty care sales (code 96.02B)
  • Percentage of the population aged over 60 and over 80
  • Perception of conventional medicine and alternative therapies
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Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

Aurore concept
Cryo Evolution
Cryo Manufacturing
Cryo Fast
France Cryo
Cryotera
Cryojet France
Cryo Santé
bi'NERGY
MACRYO
LACRYO
Esprit CRYO

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