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MARKET OVERVIEW

1.1 Definition and scope of study

A consumer credit is a credit granted by a financial institution, directly or through a merchant, to an individual acting for non-professional purposes. Between €200 and €75,000, it is used to finance the purchase of consumer goods (furniture, computers, cars, etc.) except for real estate. There are several forms of consumer credit, and they operate according to two principles: on one hand, credit can be assigned the purchase of a specific good at the time of the contract, so such credit can only be used to pay the good in question. On the other hand, credit can be unaffected, meaning that the owner has the option of using the borrowed sum as they wish, whether to purchase a consumer good o any other service. 

The global market for consumer credit was estimated at $10.7 billion in the year 2020, and it is expected to reach a size of $15 billion by 2027, growing at a CAGR of 5% over the period.

In Italy, an increase in the overall satisfaction of consumers accessing this form of credit seems to have emerged, thanks to optimal quality-price ratios. Moreover, satisfaction with the range of loans on offer is also growing, as customers perceive it to be wider and with more flexible products. Since the beginning of 2021, the consumer credit marketing is also recovering from the inflection it experienced due to Covid-19. In particular, it is possible to notice a strong recovery in loans aimed primarily at the purchase of cars and motorcycles, thanks to the boost provided by eco-incentives. Furthermore, financing for sectors including furniture, household appliances and electronics are also expanding and have returned to pre-crisis levels.

These sorts of services are provided by both banks and other financial institutions, but Italians are more appreciative of the performance of their banks for such loans. However, the main supplier of consumer credit services in the Italian jurisdiction are Findomestic, FCA Bank, which offers services for the purchase of vehicles of the group FCA, and Agos-Ducato.

ANALYSIS OF THE DEMAND

MARKET STRUCTURE

ANALYSIS OF THE OFFER

REGULATION

POSITIONING OF THE ACTORS

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in 40 pages
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Analysts

Hugo S.

chargé d'études économiques, Xerfi

Hugo S.

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Mathieu Luinaud

Associate Consultant

Mathieu Luinaud

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Education Formation
Robin C.

PhD Industrial transformations

Robin C.

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Pierre D.

Analyst

Pierre D.

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Arnaud W.
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Ross Alumni Club France

Arnaud W.

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Amaury de Balincourt
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Analyste de marché chez Businesscoot

Amaury de Balincourt

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Pierrick C.

Consultant

Pierrick C.

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Maelle V.

Project Finance Analyst, Consulting

Maelle V.

Héloise Fruchard

Etudiante en Double-Diplôme Ingénieur-Manager Centrale

Héloise Fruchard

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Imane E.

EDHEC

Imane E.

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Vincent D.

Auditeur

Vincent D.

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Eva-Garance T.

Eva-Garance T.

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Michela G.

Market Research Analyst

Michela G.

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Azelie P.

Market Research Analyst @Businesscoot

Azelie P.

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Cantiane G.

Market Research Analyst @Businesscoot

Cantiane G.

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Jules D.

Consultant

Jules D.

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Alexia V.

Alexia V.

Emil Ohlsson

Emil Ohlsson

Anna O.

Anna O.

Gabriel S.

Gabriel S.