Summary

Since 2020, the artisanal glass processing market has experienced a decline in production due to the COVID-19 emergency and associated production shutdowns. Despite this, the global glass manufacturing market was valued at $106.44 million in 2021 and is projected to grow at a CAGR of 5.2% from 2022 to 2030. The Italian market is characterized by a robust tradition and specialization in glass production, exemplified by the presence of Murano as a center of excellence. Italy's export value has continued to exceed its import value, contributing to a positive trade balance. However, challenges such as soaring gas costs, geopolitical tensions affecting raw material supply, and European directives on emission reduction have impacted the industry. In response, companies have begun to emphasize sustainable production methods. The Italian market, with a steady growth in the turnover of hand glassmaking, suggests resilience and potential for recovery, leveraging its heritage and adapting to contemporary challenges.

Evolution and Dynamics of the Italian Glass Craftsmanship Market

The Italian market for glass craftsmanship reflects the country's venerable tradition in glassmaking, particularly evident in the historical significance of Murano's glassmaking artistry. Delving into the market trends, we can observe a diverse range of handcrafted glass products, including blown glass art objects, glass jewelry, artistic stained glass, and design-oriented glass items such as lamps and mirrors. The market showcases the rich cultural heritage dating back to the Venetian control over glassmaking, with Murano being a prime example of technological innovation and supreme craftsmanship. In recent times, there has been a significant impact on the glass craftsmanship industry due to fluctuations in raw material costs. These changes have been propelled by increasing gas prices, contributing to a 35 percent rise in production costs within the sector. Despite these challenges, the market has shown resilience and adaptability, which is reflected in the expenditure patterns. For instance, although a slight decrease of about 14 percent in expenditure was noted in 2020, likely attributable to the Covid-19 pandemic, there was a rebound growth of around 15 percent the following year.

The structure of the market is characterized by a range of companies, from raw material suppliers to manufacturers, workshops, and retailers, collaboratively contributing to the sector's ecosystem. At the top echelons of production, companies such as Cerve Società per Azioni and Lodes S.R.L. are key players, with turnovers of around €70 million and €19 million, respectively. On the distribution front, leading retailers like Kasanova S.P.A. demonstrate the breadth of the market, with turnovers soaring to approximately €325 million. The market's strength is partly rooted in its artisanal nature, as evidenced by the legal structures that predominantly cater to sole proprietors and small-scale, specialized workshops, comprising nearly 58.68 percent of the sector's legal entities. Moreover, legislations at the national and community level aim to preserve the traditional aspects of craftsmanship while aligning with modern environmental and energy considerations. Conclusively, the Italian glass craftsmanship market continues to thrive, despite facing internal and external challenges including competition, market dynamics, and regulatory pressures. Offering a glimpse into the past while embracing current trends, the market's future growth looks set within a stable yet cautiously evolving framework, with both historical significance and contemporary relevance underscored by the enduring allure of Italian glass artistry.

Pioneers of Italian Glass Artistry: Celebrating Leading Companies in the Sector

Italy’s heritage in glass craftsmanship is not only a cornerstone of its cultural identity but also a testament to a thriving economic segment that continues to innovate and enchant the world with sparkling, intricate creations. The market has several key players, each with their own unique story and contribution to the realm of glass artistry. Below we delve into some of the most influential and renowned companies that continue to shape the Italian glass market.

  • Cerve Società per azioni Cerve, born in Parma, stands as a beacon of glass manufacturing, fusing the classic charm with a modern twist. Since 1953, it has epitomized the amalgamation of ceramic and glass artistry – an emblematic blend that has seen the company rise to prominence in the industry. Cerve’s journey symbolizes the unwavering passion for glass, progression from artisan crafts to industrial success, and the relentless pursuit of excellence.
  • Lodes S.R.L. Nestled in the beautiful landscape of Veneto, Lodes epitomizes the luminescence of Italian design. For over 70 years, it has illuminated the sector of decorative lighting, transforming Angelo Tosetto’s vision into a radiant reality. This brand is synonymous with chic design, forging a strong international repute that turns heads in every corner of the globe.
  • I.S.S. CO Industry for Screen Printing on Conte Originating as a humble artisan enterprise and evolving into an industrial entity, I.S.S. CO has become a touchstone in the cosmetics and perfumery realms. They’ve made eco-friendly practices a cornerstone of their production, spotlighting the union between artistry and environmental stewardship.
  • Arti Vetro S.R.L. The flame of Luigi Garofano’s passion for the beauty of glass sparked Arti Vetro s.r.l. into existence. Since 1968, it has been dedicated to distributing glass masterpieces beyond Italy's borders, committed to globalizing its remarkable craft while honoring its domestic roots.
  • Barovier & Toso Venice has long been the heart of glass artistry, and Barovier & Toso stand as one of its oldest and most storied heirs. With a legacy stretching back to 1295 and a royal decree in hand, they have a monopoly over Venetian Crystal’s art and charm, etching their mark on history one exquisite piece at a time.
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  • Number of pages : 30 pages
  • Format : Digital and PDF versions
  • Last update : 11/09/2023
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Summary and extracts

1 Synthèse du marché

1.1 Introduction

Glass craftsmanship is a manual and creative process involving the fusing, blowing, and shaping of hot glass to create unique and decorative objects. The Italian market includes:

  • Blown Glass Art Objects: Vases, sculptures, decorative objects made by hand using the blown glass technique.
  • Glass jewelry: Necklaces, earrings, bracelets made with glass beads.
  • Artistic stained glass: Stained and decorated glass windows used in architecture and interior design.
  • Design objects: Lamps, mirrors, furniture accessories made from handcrafted glass.

The history of glass and its manufacture dates back to ancient times and is believed to have been an accidental discovery. The Romans contributed significantly to the development of the glass industry by introducing the blowing of glass inside molds and using it for windows. In Italy, Venice still represents a center of excellence for this type of workmanship. According to historians, the art of glassmaking was introduced to Venice by crusaders from the East during the 11th century. To prevent fires and protect the secrets of glassmaking, in 1291 a decree of the Great Council concentrated the furnaces on the small island of Murano. Murano became a renowned center for glassmaking and is still associated with the art of glassmaking today. An extremely transparent glass composition called "Cristallo" was developed in Murano.[Vetromarca]

In America, The market size of the glass art market was valued at $106.44 million in 2021 and is expected to reach $167.9758 million by 2030, with a compound annual growth rate (CAGR) of 5.2% from 2022 to 2030.[Grand View Research]

The study will discuss the economic and structural characteristics of the Italian artisan glass processing market, different types of glass processing are covered in specific studies available in the Businesscoot catalog.

1.2 The global market

the global glass manufacturing market has been valued at $***.** million in **** and is expected to experience steady growth with a compound annual growth rate (***) of *.* percent from **** to ****. Increased investment from residential and commercial construction, along with increased use of recyclable materials in the packaging sector, will support market growth during ...

1.3 The local market

The glass industry sector, classified under Ateco code **.* (***) and processing.

[***]

Manufacturing

Below are data showing the trends in domestic flat and hollow glass production from **** to ****. For both divisions, there is a decline in production in the last year, related to the COVID-** emergency and the associated shutdown of production ...

1.4 Analysis of Imports and Exports

The graphs below go to data that include both pulled and blown glass. Consequently, the important increase in exports can be attributed to the presence of different types of processed glass in this category, which are not limited exclusively to the art and blown glass considered so far. The annual increase ...

1.5 Impact of the derivative

Il Sole ** Ore, in an article dated November ****, highlights a problem that is greatly affecting the glass industry worldwide. Increases in raw material production and extraction prices, triggered bysoaring gas costs, have led to a ** percent cost increase in the glass industry. This increase is putting a strain on industries that ...

2 Analyse de la demande

2.1 The question

Considering the specificity of the market under study, obtaining detailed information on the demand for the included products can be a complex challenge. Therefore, the analysis of demand for these products is mainly based on data on the expenditure category, known as ECoicop, comprising glassware, tableware, ceramics and porcelain.[***]

Demand growth ...

2.2 A surprising rise in the ricilo

Very often, glass scrap is expected to be used in the production processes of glass crafts. In recent years, due to the energy crisis and the long wave of COVID-**, there has been volatility in energy prices and in the increase in scrap prices, which have reached levels never before touched, ...

2.3 Geographical distribution of demand

Geographically, the distribution of demand seems to be greatest in the northeastern regions; next we have the northwestern, southern, central, and island regions.

3 Structure du marché

3.1 Market Structure and Dynamics

The graph below shows data regarding the number of companies active in the glass processing sector. The three proposed graphs are constructed through consultation of Istat data belonging to ATECO Code **** **.*, which is why, in some respects, they assess a complexity of variables that do not only concern artisanal glass processing. ...

3.2 Value Chain

The artisanal glass processing market consists of:

Raw material suppliers Glass manufacturers Workshops, studios and laboratories Retailers, specialty stores, enterprises

Raw material suppliers:

Raw material suppliers are companies or entities that provide the basic materials, necessary for glass production; their role is crucial in supplying these materials to glass companies, working ...

3.3 Main Actors

Analyzing the leading companies in the artisanal processing of blown glass in Italy, the following should be mentioned:[***]

Cerve Società per azioni: Founded in **** in Parma, Cerve is one of the best-known companies in the industry. Its name is inspired by the fusion of the words "CEramica" and "VEtro." The company ...

3.4 Distribution channels

some of Italy's top retail companies for household utensils, glassware and tableware:[***]

The following graph offers a quantitative analysis of companies operating in the retail sector during the period ****-****. A clear year-by-year decline emerges, resulting in a total reduction of ** percent over these nine years of observation. [***]

Number of active ...

4 Analyse de l'offre

4.1 Type of Offering

The National Association of Glass Industrialists(***), a nonprofit business association that is a member of Confindustria, indicates that the type of supply in the artisan glass sector in Italy mainly includes:

Goblets Favors Pendants, wall and table lamps Glassware, glasses, table sets Jewelry[***]

Today's industrial techniques involve the addition of additives ...

4.2 Prices

Given the wide range of variables that influence the determination of a complete list of prices for handcrafted products worked in glass, it is impossible to be able to implement an analysis of average pricing. Reason why, in the following table, the costs attributed to Made in Murano Glass store products ...

4.3 Glass Experimental Station

The Glass Experimental Station (***), active in Murano-Venice since ****, is a research center with an international scope and a UNI CEI EN ISO/IEC ***** accredited testing laboratory, which carries out technical and scientific support activities for the entire glass supply chain: manufacturers, processors, glass users, producers of raw materials, refractories and plants ...

5 Règlementation

5.1 Rules and regulations

Presidential Decree No. *** of May **, ****, concerns the identification of the sectors of artistic and traditional workmanship, which includes the activity being analyzed in the study.

The regulation attests that artistic work is considered to be creations, productions and works of high aesthetic value or inspired by forms, models, decorations, styles and ...

5.2 State grants

Regarding state subsidies in the sector of artisanal processing of Murano glass, there is the Murano Ceramic and Artistic Glass Fund (***). The fund, aimed at companies operating in the sector of artistic ceramics and/or Murano artistic glass - ATECO **** **.* or ATECO **** **.** codes - was established by Budget Law ***/**, with an ...

6 Positionnement des acteurs

6.1 Segmentation

Manufacturers:

Distributors:

  • Cerve Società Per Azioni
  • Lodes s.r.l.
  • I.S.S.CO
  • Arti Vetro S.r.l.
  • BAROVIER & TOSO VETRERIE ARTISTICHE RIUNITE S.R.L.
  • Kasanova
  • Swarovski Group
  • Galileo S.P.A.
  • Bialetti

List of charts

  • Market value of hand glass processing
  • Exports, Imports and Coverage Rate
  • Distribution of exports among the top 5 consumer countries
  • Breakdown of imports among the top 5 supplier countries
  • Value of hand glass processing turnover
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Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

Cerve Società Per Azioni
Lodes s.r.l.
I.S.S.CO
Arti Vetro S.r.l.
BAROVIER & TOSO VETRERIE ARTISTICHE RIUNITE S.R.L.
Kasanova
Swarovski Group
Galileo S.P.A.
Bialetti

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