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MARKET OVERVIEW

1.1 Definition and scope of study

Agricultural machinery and equipment gradually appeared at the end of the 9th century as a result of the agricultural revolution in France characterized by the replacement of animal traction with motorized traction to modernize the agricultural system. The term characterizes all machines and equipment used in agriculture (tractors, combine harvesters, etc.) that aim to increase agricultural productivity. Agricultural machinery can be used for a variety of purposes, such as:

- Traction

- Soil working

- Planting

- Harvesting

- Raising livestock

The global agricultural machinery and equipment market is expanding rapidly due to increased demand for food due to population growth. The market is expected to reach a value of nearly $200 billion by 2026. In addition, this market is strongly affected by the decrease in arable land, a phenomenon that is a source of great concern for farmers who therefore aim to maximize productivity, which is facilitated by agricultural equipment and machinery. 

Despite the fact that in 2020 the economy was characterized by a considerable downturn due to the spread of the Covid-19 pandemic, the same cannot be said about the agricultural sector, which has instead been rediscovered as the driving force of the Italian economy in such a period of crisis. Therefore, the agricultural machinery market has not suffered particularly significant losses such as to limit the constant growth by which this market has been characterized in recent years.  

Starting from 2021, the agricultural machinery market has undergone a real explosion, showing high growth rates in particular with regard to tractors, telehandlers and heavy tractors. Of particular relevance to fully understand the strong expansion of this market is the new system of tax incentives granted by the Italian State together with the Sabatini law, in line with the Rural Development Program (RDP) which is considered a great opportunity for the advancement and development of the agricultural sector.

ANALYSIS OF THE DEMAND

MARKET STRUCTURE

ANALYSIS OF THE OFFER

REGULATION

POSITIONING OF THE ACTORS

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in 40 pages
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Analysts

Hugo S.

chargé d'études économiques, Xerfi

Hugo S.

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Mathieu Luinaud

Associate Consultant

Mathieu Luinaud

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Education Formation
Robin C.

PhD Industrial transformations

Robin C.

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Pierre D.

Analyst

Pierre D.

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Arnaud W.
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Ross Alumni Club France

Arnaud W.

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Amaury de Balincourt
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Analyste de marché chez Businesscoot

Amaury de Balincourt

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Pierrick C.

Consultant

Pierrick C.

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Maelle V.

Project Finance Analyst, Consulting

Maelle V.

Héloise Fruchard

Etudiante en Double-Diplôme Ingénieur-Manager Centrale

Héloise Fruchard

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Imane E.

EDHEC

Imane E.

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Vincent D.

Auditeur

Vincent D.

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Eva-Garance T.

Eva-Garance T.

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Michela G.

Market Research Analyst

Michela G.

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Azelie P.

Market Research Analyst @Businesscoot

Azelie P.

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Cantiane G.

Market Research Analyst @Businesscoot

Cantiane G.

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Jules D.

Consultant

Jules D.

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Alexia V.

Alexia V.

Emil Ohlsson

Emil Ohlsson

Anna O.

Anna O.

Gabriel S.

Gabriel S.