This study analyses the sweets market in France, i.e. sugar confectionery excluding chocolate: gummies and sour sweets, lollipops, caramels and chewy sweets, liquorice, marshmallows, dragées, chewing gum and regional specialities. It measures the market using large-scale retail panels, public production and trade statistics and company accounts, and explains why these measures cannot be added together. In 2024, large retail stores sold 1 371 million euros' worth of sweets excluding chewing gum; in 2025, they sold 122 254 tonnes, of which 48,6 % under the Haribo brand. The study traces growth driven by prices during the 2022-2023 sugar price surge, with almost stable volumes, followed by the decline in value in 2025. It describes household purchasing, the growing weight of Halloween (15 % of the year's sales in 2025), the evolution of recipes in response to health concerns, French production and the trade deficit. It examines competition between Haribo, Carambar & Co, which came under F
