The language travel market - United Kingdom
An analysis with all the essential information for a clear, complete and quantified view of this market.
SectorAI — Query French markets. Access the data that makes the difference.
Ask the questions you care about on any market — including niche or emerging ones.
Get reliable answers built from private professional content, inaccessible to generalist AIs (GPT, Gemini, Mistral, etc.).
Study Overview
Language study stays occur for varying lengths in a foreign country. The goal is to learn or improve the language of the country in question. Linguistic stays are carried out by:
Children (under 12), Teenagers (12-18 years) Adults
Read moreShow less
The global market for language travel has seen an impressive growth in recent years both in value and volume, due to the increasing attention towards the necessity of foreign languages in an increasingly globalized world. Demand is strongly driven by students from Asia studying English in Europe or the US. Among the main players on the market are agencies specializing in language holidays, associations, and specialized organizations that own their own language schools. Key names include EF Education First, Language International, and GoAbroad. The UK market’s benefiting from the fact that English is taught all over the world; it still, together with the US, dominates the number of recipients. In recent years, the offers and formulas proposed have evolved. The offer has been extended to a larger number of countries, even if knowledge of english remains the primary motivation for this type of stay. While this study is mainly focused on the students that come to the UK to study English at the various language centres, it also includes a little bit about British students travelling abroad to learn foreign languages.
Key takeaways
- Growth and sector challenges
- Demand analysis
- Market structure and organization
- Supply and pricing analysis
- Player segmentation
- Latest trends and innovations
Our methodology
Our method combines human expertise and a large corpus of sources, including exclusive and private data, for optimal understanding of the sector
Broad source base
- • National, international, and private databases
- • Professional press and polling institutes
- • Industry reports, company financial statements...
Exclusive data
- • Indexpresse sectoral database
- • Preferred Brands database
- • Expert interviews and proprietary indicators
Human expertise
- • Experienced research analysts
- • Know-how developed through 1500+ studies
- • In-depth and rigorous analysis
Visual and actionable reports
- • Graphic studies with synthetic structure
- • Downloadable data
- • Link to original sources
Sommaire
1. Market summary
- 1.1 Presentation and definition of the language travel market
- 1.2 A healthy global market largely dominated by the UK and the US
- 1.3 The UK language travel market has been in better shape since 2017
- 1.4 The importance of learning English
- 1.5 The impacts of the Covid-19 pandemic
2. Demand analysis
- 2.1 Europeans learn many languages, with English being the main language
- 2.2 English, a useful language for the majority of Europeans
- 2.3 Chinese students are highly represented in Great Britain
- 2.4 Strong demand during holiday periods
- 2.5 The falling popularity of foreign languages in the UK
3. Market structure
- 3.1 Who are the organisers of language stays?
- 3.2 Online learning platforms are gaining traction
- 3.3 Geographical distribution
4. Analysis of the offer
- 4.1 A wide range of products on the language travel market
- 4.2 Prices vary according to the type of stay chosen
- 4.3 Towards a more professionalized offer of language stays
5. Rules and regulations
- 5.1 Regulations
The language travel market - United Kingdom
Similar studies
What our clients say
Frequently asked questions
You can contact us for any request (catalog of available studies, subscription, information about a study, custom study, ...)