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MARKET OVERVIEW
1.1 Definition and presentation
The car rental market concerns all transactions between companies and individuals which allow to borrow a vehicle over a fixed period of time. A distinction is usually made between short rentals and long-term leases.
The global market is growing rapidly; key drivers include the increasing number of smartphone users globally, together with rising dependency on technology for carrying out activities such as booking and paying for rental services. Together, they have been vital to market growth over the years.
In the UK, the car rental market’s economic impact is significant; in 2018, it contributed £7.6 billion in taxation and supported close to half a million jobs. [fleetnews] Moreover, the market is expected to see strong growth as a result of increased tourism.
The market is moderately concentrated and includes players such as Avis, Budget, and Europcar Group.
Increased concern and awareness of lower emissions have primarily led to an increase in car rental options. Car rental and carpooling significantly help in reducing the number of cars on the road.
DEMAND ANALYSIS
MARKET STRUCTURE
ANALYSIS OF THE OFFER
REGULATIONS
POSITIONING OF THE PLAYERS
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What is in this market study?
- What are the figures on the size and growth of the market?
- What is driving the growth of the market and its evolution?
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- What is the positioning of companies in the value chain?
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- Access company mapping and profiles.
- Data from several dozen databases
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Analysts
chargé d'études économiques, Xerfi
Hugo S.
Associate Consultant
Mathieu Luinaud
PhD Industrial transformations
Robin C.
Analyst
Pierre D.
Ross Alumni Club France
Arnaud W.
Analyste de marché chez Businesscoot
Amaury de Balincourt
Consultant
Pierrick C.
Project Finance Analyst, Consulting
Maelle V.
Etudiante en Double-Diplôme Ingénieur-Manager Centrale
Héloise Fruchard
EDHEC
Imane E.
Auditeur
Vincent D.
Eva-Garance T.
Market Research Analyst
Michela G.
Market Research Analyst @Businesscoot
Azelie P.
Market Research Analyst @Businesscoot
Cantiane G.
Consultant
Jules D.
Alexia V.
Emil Ohlsson
Anna O.
Gabriel S.
