1.1 Definition and scope of the study
The funeral market is the market related to funerals organized following the death of a person. Funeral services are the main players in the market, in charge of the various procedures.
The quality of service and the location of the agency play a crucial role in the choice of the families or relatives. These undertakers are often small family businesses, although there has been a trend towards concentration or mergers in recent years.There is also a diversification of the activities of undertakers, particularly with the rise of funeral insurance, to which 15% of Belgians had subscribed in 2018. DELA is one of the main players in this market.
The market depends mainly on the country's demographic development, and Belgium is an ageing country with a growing proportion of people over 65. For the last ten years, the number of deaths in Belgium is estimated to be around 116,000 in 2022.Practices are also evolving and is increasingly chosen: in 2019, more than 60% of Belgians have chosen this option. A distinction is made between cremation (cremation in a crematorium) and burial (traditional burial in a cemetery).
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The funeral market - France
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