Turnover: 13.7 billion EUR (2022)

Country: Switzerland

  • In 1968, ten sports groups decided to join forces to create Intersport
  • Intersport is a sporting goods retailer founded in Switzerland in 1968.
  • Today, it is present in over 65 countries worldwide and offers a wide range of sporting goods for different disciplines
  • Intersport distinguishes itself by its strategy of proximity to its customers, favoring the establishment of modest-sized stores close to areas of sporting activity.
  • Today, Intersport is the world's largest sporting goods retailer, although its leadership position appears to be under threat from Décathlon.
  • Over 70% of the group's stores are franchises
  • Each national organization has a large degree of autonomy in the management of its business.
  • Intersport International Corporation's role is to negotiate purchases for the groups in each country.

Studies mentioning this company

The sports goods market - Portugal

Other companies mentioned:

  • Texturarica
  • Intersport International
  • Decathlon Portugal
  • JD Sport
  • Sport Zone
  • Sports Direct
  • Adidas
  • Nike
  • P&R Têxteis
  • CM Socks

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