Turnover: 1.196 billion EUR (2023)

Country: France

  • Founded in 1999 in France, Cdiscount is a specialist in online commerce. Initially dedicated to the sale of second-hand CDs
  • Since 2000, Cdiscount has been a subsidiary of Groupe Casino, with online sales of 2.2 billion euros
  • In addition to household appliances, computers, DIY, gardening, games and sports, Cdiscount also offers festive items. Its online store dedicated to masquerade costume and party items was upgraded in 2018 to be more relevantly organized and responsive to demand.
  • Like its main competitor Amazon, Cdiscount makes its online distribution platform available to businesses, and the total volume of business passing through its platform is €4.206 billion.

News

Online commerce: French websites threatened by new rivals 17/11/2023

  • Cdiscount is now in sixth position among the most visited e-commerce sites according to the Médiamétrie barometer.
  • FNAC is in ninth place among the most visited e-commerce sites.
  • E.Leclerc is now in fifth place and Carrefour in eighth.
  • The Chinese sites Shein, Temu and AliExpress enter and approach the Top 10 with ranks of 10th, 11th and 12th respectively.
  • Online sales are up 30% on 2019, according to the Fédération de l'e-commerce et de la vente à distance (Fevad).
  • FNAC Darty's figures show a 1.8% drop in online and in-store sales over the first nine months of the year.
  • Companies like Cdiscount stop loss-making promotional sales
  • ManoMano cuts a quarter of its workforce.

Cdiscount, the French champion that must change its business model in the midst of the Casino storm 17/11/2023

  • Czech billionaire Daniel Kretinsky and Casinotake over French e-commerce champion
  • In the third quarter, sales volume plunged by 13.5% year-on-year, to 667 million euros, and direct sales (products bought and resold by the site, as opposed to sales by third-party merchants present on its marketplace) by 35%.
  • At the end of the first half-year, Cdiscount posted a net loss of 47 million euros
  • The marketplace hosts third-party merchants, charges a commission of 7% to 15% on each order, and sells logistics services and advertising.
  • Cdiscount relies entirely on its marketplace.
  • The marketplace generates 63% of business volume, compared with 55% a year ago. The aim is to reach 70%. This is the model used by Polish e-tailer Allegro.
  • Cdiscount ranks sixth among the most visited sites.
  • The 1,600 third-party merchants maintain a broad offering of 80 million items.
  • Revenues from subsidiary Octopia, Mirakl's competitor which sells solutions for creating marketplaces, rose by 54%
  • The C-Logistics subsidiary increased its number of external customers by a factor of 6.

Fnac Darty's takeover of Cdiscount may be dead in the water 30/10/2023

  • Cdiscount sales down 25% on last year
  • Cdiscount direct sales down 35%
  • Fnac Darty offered to buy Cdiscount for 500 million euros two years ago

Financial Data

DUNS: 424059822

Legal Name: CDISCOUNT

Address: 120 QUAI DE BACALAN 120-126, 33300 BORDEAUX

Number of employees: Entre 1 000 et 1 999 salariés (2021)

Capital: 6 642 913 EUR


Financial Data:

Year 2022 2021 2020 2019 2018 2017 2016 2015
Turnover 1 714 845 902 2 154 403 667 2 339 188 455 2 289 428 446 2 284 665 489 2 137 461 003 1 867 295 603 1 788 573 830
Gross margin (€) - 720 968 299 783 182 706 661 925 422 591 737 763 525 914 906 463 032 190 415 989 629
EBITDA (€) - -20 160 397 7 903 077 -41 697 615 -8 943 717 -19 508 741 -7 726 743 -21 922 824
Operating profit (€) - -2 261 097 21 653 483 -29 232 957 -14 495 453 -25 788 252 1 287 378 -14 959 572
Net profit (€) -96 313 500 -34 217 547 -29 215 110 300 934 622 -76 408 836 -90 184 604 -59 154 285 -57 480 328
Turnover growth rate (%) -20,4 -7,9 2,2 0,2 6,9 14,5 4,4 10,7
Ebitda margin rate (%) - -0,9 0,3 -1,8 -0,4 -0,9 -0,4 -1,2
Operating margin rate (%) - -0,1 0,9 -1,3 -0,6 -1,2 0,1 -0,8
Working Capital (turnover days) - -30,7 -22,6 -37,9 -25,4 -12,2 -12,5 -12,4
Working Capital requirements (turnover days) - -30,4 -41,5 -33 -20,2 -6,9 -48,9 -55
Net margin (%) - -1,6 -1,2 13,1 -3,3 -4,2 -3,2 -3,2
Added value / Turnover (%) - 3,6 5,7 2,9 5,2 4,3 5,2 4
Wages and social charges (€) - 85 576 269 107 865 978 98 952 234 111 085 815 93 010 786 84 830 577 77 441 132
Salaries / Turnover (%) - 4 4,6 4,3 4,9 4,4 4,5 4,3

Company Managers:

Position First Name Last Name Age Linkedin
Président du conseil d'administration Jean-paul Onillon 61
Directeur général Thomas Metivier 36
Administrateur Herve Daudin 56

Studies mentioning this company

> Besoin de plus d'information sur cette entreprise (SWOT, PESTEL, son marché) ? Demandez à SectorGPT (gratuit)

 

Ask Sector-GPT  

Sector-GPT est la première IA dédiée aux informations sectorielles.