Content of the study:
The flour market - Italy

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1.1 Definition and scope of study

Flour is a food product obtained by grinding different cereals or different fruits or dry seeds. In common use, despite there are different types of flour such as chestnut flour or corn flour, it is generally referred to wheat flour. There are two main categories:

·      Soft wheat flour: obtained from soft wheat and it is the classic "white flour"

·      Durum wheat flour: obtained from semolina and for this reason it has a yellow - amber color

According to countries and different food cultures it is used as a raw material for the preparation of foods in different quantities and with different frequency. It is mainly used to produce bread and pasta, typical foods of Mediterranean countries.

In terms of the global market, this has reached a value of $160 billion in 2020. Looking to the future, it is estimated that the market will reach a value of $194 billion by 2026.

As for Italy, the flour market is one that is characterized by great stability with periods of growth. The volume of flour, both soft and hard wheat, produced in Italy and destined for both domestic and foreign markets in the year 2019 was 7,897,000 tons (+1.5% compared to 2018). In the same year, the use of flour to produce bread and substitutes (such as crackers, saltines, friselle, breadsticks, crisp breads, pancarré, galettes, crushed bread, taralli) decreased, but at the same time its use for the production of pasta increased (+22% in terms of volume compared to the previous year).

Given the increased awareness and information about a healthy diet, the trend of the flour market in Italy is to focus on alternative products compared to white flour which is considered as a very refined food with a high glycemic index which favors, if consumed in high quantities, the onset of diabetes. In the past few years flours such as almond, coconut, legumes and many other are being chosen by consumers as they contain more proteins and good fats.






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Reviews (5)

The chocolate and chocolate factory market - France

Publicado en 23/06/2022 by Helie Krotoff


The market for sports nutrition supplements - France

Publicado en 31/01/2022 by Thibaut Reinhard - Biocanna Technologies SRL

We got the numbers we needed. Excellent study

Businesscoot Response:

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The Farm Animal Feed Market - France

Publicado en 09/01/2022 by Hugo Schott - Businesscoot

Note the recent but steady take-off of organic feed for farm animals, which is leading to a renewal of research and development in the sector

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Hello Hugo, Thank you for your feedback. We are glad that the study was up to your expectations. We hope you will give us a 5/5 next time ;)

The market for sports nutrition supplements - France

Publicado en 06/01/2022 by Amaury Wernert

The work of collection, data processing and the method to estimate the market still poorly known are very relevant. Interview with the market specialist on the impact of the Covid crisis very interesting

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The ready meal market - France

Publicado en 26/11/2020 by Lucie Piette - Cooperl

Good synthesis of the market with interesting figures

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Hello Lucie, Thank you for your feedback. We are happy to read that you were completely satisfied with the content of the study. :)