Buy the full study
Summary
to understand this market
Detailed content
Inforamtion
- Number of pages : 30 pages
- Format : Digital and PDF versions
- Last update : 28/06/2023
Summary and extracts
1 Synthèse du marché
1.1 Introduction
The fitness app market is characterized by the growing demand for mobile apps dedicated to fitness, sports training, and weight loss. These apps offer a variety of features to help users achieve their fitness goals and maintain a healthy lifestyle. They can be divided into the following categories:
- Home workout apps: offer guided workout programs, exercise videos, and physical activity tracking.
- Physical activity tracking apps: they record steps, calories burned and other physical activity metrics to track progress.
- Nutrition and diet apps: provide personalized food plans, calorie tracking, and nutrition information.
- Specific workout apps: focus on specific sports activities such as running, yoga, weightlifting, etc.
After the lockdown period, many people in Italy have adopted fitness apps to workout at home. According to one study, 73% of respondents in Germany who have subscribed to digital training services do not intend to return to their old habits. Even in the United States, a 60% dropout rate from gyms has been recorded. Technogym 's founder said that the Home & Consumer segment could account for 50% of their revenue in four years. The pandemic has brought about a change in the approach to physical activity, with a greater focus on mental well-being in addition to physical well-being. As a result, the fitness app market is continuously expanding, offering specific solutions for different needs and target customers.[Entrepreneurial Limp]
The size of the virtual fitness market is projected to exceed approximately $187.8 billion by 2032, with a recorded CAGR of 31.2 percent from 2023 to 2032. The global virtual fitness market size was $13.3 billion in 2022.[Globenewswire]
This study focuses on the Fitness App market in Italy, providing an in-depth analysis of present trends, opportunities, and challenges. For information on related markets, such as the traditional fitness market, see the specific studies available in the Businesscoot catalog.
All our studies are available online in PDF format
Take a look at an example of our research on another market!
Companies quoted in this study
This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :
Choosing this study means :
Access to more than 35 hours of work
Our studies are the result of over 35 hours of research and analysis. Using our studies allows you to devote more time and added value to your projects.
Benefit from 6 years' experience and over 1,500 industry reports already produced
Our expertise enables us to produce comprehensive studies in all sectors, including niche and emerging markets.
Our know-how and methodology enable us to produce reports that offer unique value for money.
Access to several thousand articles and paid-for data
Businesscoot has access to all the paid economic press as well as exclusive databases to carry out its market research (over 30,000 articles and private sources).
To enhance our research, our analysts also use web indicators (semrush, trends, etc.) to identify market trends and company strategies. (Consult our paying sources)
Guaranteed support after your purchase
A team dedicated to after-sales service, to guarantee you a high level of satisfaction. +44 238 097 0676
A digital format designed for our users
Not only do you have access to a PDF, but also to a digital version designed for our customers. This version gives you access to sources, data in Excel format and graphics. The content of the study can therefore be easily retrieved and adapted for your specific needs.
Our offers :
The fitness applications market | Italy
- What are the figures on the size and growth of the market?
- What is driving the growth of the market and its evolution?
- What is the positioning of companies in the value chain?
- Data from several dozen databases
5 reports pack (-15%) IT Italy
- 5 reports at €75.6 excluding VAT per study to choose from our Italian catalogue for 12 months
- Save 15% on additional studies purchased
- Choose to be refunded any unused credit at the end of the 12-month period (duration of the pack)
See the terms and conditions of the pack and the refund of unused credit.
Our customer references
They have consulted our studies
Discover the opinions (+500)
Malcolm Vincent
Astoria Finance
Gregoire de Castelnau
Stags Participations
Timothé Huignard
PWC
Paul-Alexis Kebabtchieff
BCG
Aymeric Granet
Publicis Consultant
interviews & case studies
All interviews and case studies (45)
