The wholesale insurance broker market in France

Groupe April dominates the wholesale insurance broker market in France with €907m in revenue in 2025, according to L’Argus de l’assurance (July 2026). It is followed by Alptis Assurances (€150.8m), Kereis Solutions (€139.5m), Entoria (€132.4m) and Néoliane-Ugip Assurances, part of the Santiane group (€128m). Groupe April alone accounts for 62% of the revenue of these top five wholesalers, based on a calculation from the same ranking. The market therefore remains highly concentrated around one leader.

Personal insurance dominates the business of wholesale insurance brokers in France. According to L’Argus de l’assurance (July 2026), the top five wholesalers in personal insurance generate a combined €1,124.5m in 2025, against €484.2m for the top five in property and casualty (calculated from this ranking). April leads both segments, with €663m in personal insurance and €244m in property and casualty. In property and casualty, Leader Insurance (€86m), +Simple (€59m), Kereis Solutions and Solly Azar follow.

The British group Ardonagh bought Leader Insurance, the seventh-largest wholesale insurance broker in France, in September 2025 for around €300m, according to L’Argus de l’assurance (April 2026). Leader Insurance then took over Cooper Gay, the market’s sixteenth-largest wholesaler, and aims for five to six acquisitions a year, targeting firms with revenue of at least €2m. Mutual insurers also control wholesalers: Repam Assurances, bought by Mutualia in 2016, reaches €57m in 2025.

Wholesale insurance brokers in France combine field sales staff, remote teams and digital tools to support their distributors, according to L’Argus de l’assurance (September 2025). Groupe April relies on about thirty field sales staff to support 17,000 partner distributors; Solly Azar deploys 14 sales staff among commercial-risk brokers. Assuréa distributes its new home insurance, launched with Fidelidade, through 3,500 active partner brokers. Wholesalers are also widening their ranges to savings and the retirement savings plan (PER).

Wholesale insurance brokers in France are registered with Orias, which lists 72,666 intermediaries at 31 December 2025. The law adopted on 30 June 2025 against fraud in public subsidies (loi contre la fraude aux aides publiques) governs insurance cold calling through the consumer’s prior consent, with a transition period until 11 August 2026, according to L’Argus de l’assurance. In September 2024, France Assureurs, the Mutualité française and the Centre technique des institutions de prévoyance (CTIP) also set a framework for the discounting and advance deduction of commissions (escompte and précompte).

A PDF report in French, 2026 edition, organised into six chapters: the wholesale broker model, market size and dynamics, distributor demand, players and consolidation, regulation, and outlook.

The Orias register, the rankings and articles of L’Argus de l’assurance and La Tribune de l’assurance drawn from the IndexPresse database, and the publications of companies in the sector. Every figure comes with its source and period.

Yes. The study is updated before it is sent, within 48 hours at most: it includes the latest published data, and every figure comes with its source and period.

Wholesale brokers and their executives, insurers and mutual insurers that distribute through brokerage, local brokers and general agents, as well as investment funds, bankers and consultants who follow insurance distribution in France.

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