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MARKET OVERVIEW

1.1 Definition and scope of study

The leather goods market refers to all leather accessories (e.g. bags, belts, wallets). The distinguishing mark of these objects is therefore the material: leather.

Leather goods are therefore evolving in a highly competitive environment where fashion effects are obviously present . It is therefore appropriate for companies present on the market to adapt as closely as possible to demand, especially for new players who need to build up a good brand image. However, the leather industry in general is threatened by the growing environmental and animal awareness of the population, which favours more environmentally friendly substitutes of vegetable or synthetic origin.

According to the Portuguese Association of Shoes, Components, Leather Goods and their Substitutes (APICCAPS), after decades of subcontracting work for international companies, the Portuguese sector is now betting on the development and production of own brands. In this respect, portugal has recently distinguished itself in this high value-added sector which requires skilled labour. Its companies are increasingly exporting the image of the "made in Portugal" label, which is now successful at major international trade fairs such as Mipel . [ Diário de Notícias ]

DEMAND ANALYSIS

MARKET STRUCTURE

ANALYSIS OF THE OFFER

REGULATIONS

POSITIONING OF THE PLAYERS

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Analysts

Hugo S.

chargé d'études économiques, Xerfi

Hugo S.

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Mathieu Luinaud

Associate Consultant

Mathieu Luinaud

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Education Formation
Robin C.

PhD Industrial transformations

Robin C.

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Pierre D.

Analyst

Pierre D.

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Arnaud W.
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Ross Alumni Club France

Arnaud W.

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Amaury de Balincourt
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Analyste de marché chez Businesscoot

Amaury de Balincourt

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Pierrick C.

Consultant

Pierrick C.

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Maelle V.

Project Finance Analyst, Consulting

Maelle V.

Héloise Fruchard

Etudiante en Double-Diplôme Ingénieur-Manager Centrale

Héloise Fruchard

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Imane E.

EDHEC

Imane E.

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Vincent D.

Auditeur

Vincent D.

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Eva-Garance T.

Eva-Garance T.

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Michela G.

Market Research Analyst

Michela G.

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Azelie P.

Market Research Analyst @Businesscoot

Azelie P.

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Cantiane G.

Market Research Analyst @Businesscoot

Cantiane G.

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Jules D.

Consultant

Jules D.

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Alexia V.

Alexia V.

Emil Ohlsson

Emil Ohlsson

Anna O.

Anna O.

Gabriel S.

Gabriel S.