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1 Synthèse du marché

1.1 Definition and scope of the study

Automated checkouts are electronic systems that make the sales process in retail stores more efficient. They enable automated recording of products and prices, electronic transfer of payment information, and generation of sales slips and reports. These checkouts help improve the customer experience by reducing queues and speeding up the checkout process.

The automated checkout market is witnessing steady expansion worldwide. With the increasing digitization of retail and the need for efficient transaction processing, automated checkout systems have become indispensable tools. According to a recent forecast, the compound annual growth rate(CAGR) in the global automated checkout market is approximately 8.5% during the period.[Emergen Research]

In Germany, the automated checkout market plays a significant role in the retail sector. Given the high number of stores, restaurants, and other businesses that need to process payments, the demand for efficient and technologically advanced POS systems has been steadily increasing in Germany. Currently, more than 2,300 stores in Germany offer customers the option of performing their own scanning or payment transactions.[EHI]

There are also certain trends that are influencing the market for automated checkouts in Germany. These include the integration of mobile payment methods, cloud-based checkout systems, data-driven analytics, contactless payments and the integration of customer loyalty systems. Companies operating in this market should take these trends into account in order to adapt their offerings to the needs and expectations of customers and achieve competitive advantages.

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