The adult diaper market - Germany

1.1 scope of the study

Adult diapers, aka incontinence diapers, are products designed for adults suffering from incontinence or other forms of uncontrolled urination or defecation.  They work the same way as baby diapers to trap excretions, keep the wearer's skin dry, and contain odors.

Adult diapers offer a discreet and comfortable solution for people who are unable to empty their bladder or bowels in a controlled manner. Those issues are mostly due to health conditions such as bladder weakness, prostate disease, mobility limitations, or neurological conditions. They offer protection against leakage, skin irritation, and unpleasant odors, and many styles are discreet to wear under clothing.

Adult diapers are available in a variety of sizes and absorbencies to meet individual needs and incontinence severity. They feature absorbent core fabrics that absorb fluids and convert them to gel, and a waterproof outer layer to prevent leaks. Some styles feature reclosable hook-and-loop closures or elastic cuffs for a better fit and safety.

Incontinence affects about 10 million people in Germany, with up to 25 percent of women and about 11 percent of men. Fecal incontinence is less common but still affects 3.3 million people. Incontinence affects about 200 million people worldwide, according to official figures.

The demand for adult diapers is closely linked to the aging population as age-related health problems increase. That has led to an undeniable growth of incontinent people. With a growing elderly population, the demand for adult diapers is increasing to ensure comfort, safety, and dignity. The adult diaper market is growing accordingly, impacting the healthcare industry and society at large.