Yoplait France (Sodiaal Groupe): The latest figures, news and market research on Yoplait France (Sodiaal Groupe)

Turnover: 283 million EUR (2021)

Country: France

Founded in 1965, the Yoplait brand specializes in fresh dairy products. It has 3 production sites in France (Mans (72), Vienne (38), Monéteau (89)) and markets its products in over 50 countries worldwide. Its products include Panier de Yoplait fruit yogurts, Petits Filous flavored little Swiss and dessert creams, and Câlin fromage blanc. The group employs over 1,000 people?

The American company General Mills acquired a stake in 2011. Sodiaal to buy out Generals Mills in 2021

For growth, the brand focuses on innovation, with premium desserts (Panier de Yoplait with Champs de Fruits and Triple Sensation) and high-protein products (Yopa!).

News

Yoplait comes out of the red and launches into yogurt bricks 08/11/2023

Yoplait's sales have increased by 25% in two years, reaching 750 million euros in France excluding franchises.
Yoplait was acquired by the Sodiaal cooperative in 2021, with the purchase of a 49% stake from the American General Mills.
Yoplait is the Skyr market leader with 32% market share.
Skyr sales account for 5% of sales in the ultra-fresh market.
Out of 900 dairy product references in supermarkets, Yoplait's Skyr in 850-gram tubs is number one.
Yoplait gained market share in value terms in France, rising from 10.7% to 11.3% over the year.
Yoplait has invested 28 million euros in its production facilities since 2021.
Yoplait hopes that bricks could cover 15% of the ultra-fresh market in the medium term.
The launch of the yogurt brick is scheduled for January
The switch from fruit yogurt to white yogurt has been crucial to Yoplait's growth.
Yop, P'tits filous and Perles de lait held up well in the market.
The new yogurt carton is an eco-responsible, recyclable product.

Skyr is an exception in the yogurt market 08/11/2023

Yoplait has acquired 32% of the Skyr market in two years, making it the market leader.
Yoplait's sales have risen by 25% in two years (an increase of 150 million euros since 2021)
20% of this increase is due to price increases
Yoplait has managed to maintain its sales volumes despite price increases.
Yoplait's profitability has improved considerably, taking it out of the red zone.
Yoplait achieved a penetration rate of 17% in the Skyr market, which is steadily increasing.
Last year, 27% of French consumers tried Skyr.
Private labels account for a significant share of the ultra-fresh market, rising from 44% to 47% in two years.
The best-selling product in the yoghurt market is Yoplait's Skyr.

Financial Data

DUNS: 440767549

Legal Name: YOPLAIT FRANCE

Address: 150 RUE GALLIENI , 92100 BOULOGNE-BILLANCOURT

Number of employees: Entre 1 000 et 1 999 salariés (2018)

Capital: 4 582 875 EUR

Financial Data:

Year	Turnover (€)	Net Profit (€)	Fiscal Year End	Fiscal Year Duration
2019	691 040 697 EUR	20 766 174 EUR	31/05/2019	12
2018	725 867 369 EUR	17 567 464 EUR	31/05/2018	12
2017	736 115 344 EUR	35 827 918 EUR	31/05/2017	12
2016	844 076 484 EUR	28 663 366 EUR	31/05/2016	13
2015	800 854 711 EUR	25 985 336 EUR	30/04/2015	12