Turnover: 10.2 billion USD (2020)

Country: United States

Created in 1965 by Fred DeLuca, the Subway concept offers custom-made sandwiches made in front of the customer.

The network operates on a franchise basis, and is able to grow rapidly thanks to low start-up costs and ongoing training. Subway positions itself primarily as a healthy fast food restaurant and promotes antibiotic-free meats and the energy value of its products

The company hopes to increase its customer base by deploying a mobile-to-store strategy that sends promotional messages to customers near the point of sale. Subway has 44,000 restaurants in 111 countries.


Subway to change ownership 25/08/2023

  • Roark Capital has offered approximately $9.6 billion for the purchase of Subway.
  • Subway was founded in 1965.
  • Subway currently has 37,000 outlets in some 100 countries, with 21,000 in the United States.
  • In France, Subway has around 400 locations.
  • In 2020, Dunkin Donuts was sold for $11.3 billion.

Studies mentioning this company

The fast food market - Belgium

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The fast food market - United Kingdom

Other companies mentioned:

The fast food market - United States

Other companies mentioned:

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