Turnover: 924 million EUR (2023)
Country: France
- Idkids is a group that brings together the brands
- Jacadi (276 stores and 151 million in sales),
- Okaidi (932 stores and 626 million in sales),
- Oxubil (84 stores and 101 million in sales) 2018 figures (SourceIdkids)
- CATIMINI
- ABSORBA
- 6,500 employees
- Present in 70 countries
- 1400 stores
News
Okaïdi accelerates eco-responsibility. 04/04/2023
- 890 Okaïdi - Obaïbi stores worldwide
- Present in 52 countries 600 million euros in sales by 2022
- 1.23 million Okaïdi and Obaïbi items given a second life thanks to IDTroc
- IDTroc present in 70 Okaïdi stores, with the aim of reaching 280 points of sale by the end of 2023
Frédéric Froger (Okaïdi-Obaïbi): "Baby textiles account for a third of our sales" 06/02/2023
- Second-largest player in the children's clothing market behind Kiabi
- Okaïdi sales in 2022 between €650 and €700 million worldwide
- The 380 Okaïdi and IDKids stores in France currently account for a third of Okaïdi's sales,
Catimini goes multi-brand with Chipie, Lili Gaufrette and Absorba 24/10/2022
- 853 million euros: ÏdKids group sales in 2021
- 17 brands: number of brands owned by the ÏdKids group.
- The boutiques of children's brand Catimini will house the Chipie, Lili Gaufrette and Absorba labels acquired by ÏdKids two years ago when the Zannier group went into receivership
Okaidi, the children's textile brand from Roubaix (ÏDKids group) goes digital 09/03/2022
- 890 stores worldwide, including 380 in France
- 600 million in sales for Okaïdi worldwide by 2021, including €275 million in France.
- the aim is to quickly reach 25% of sales in digital format.
- Okaïdi also continues to revamp its stores
- Thanks to its recycling bins, the brand has also collected 50 tons of used clothing for recycling.
Financial Data
DUNS: 398110445
Legal Name: OKAIDI
Address: 162 BD DE FOURMIES , 59100 ROUBAIX
Number of employees: Entre 2 000 et 4 999 salariés (2018)
Capital: 6 483 008
Financial Data:
| Year | Turnover (€) | Net Profit (€) | Fiscal Year End | Fiscal Year Duration |
|---|---|---|---|---|
| 2020 | 421 034 158 EUR | -31 086 094 EUR | 31/12/2020 | 12 |
| 2019 | 491 363 430 EUR | -14 351 587 EUR | 31/12/2019 | 12 |
| 2018 | 523 165 455 EUR | -12 170 697 EUR | 31/12/2018 | 12 |
| 2017 | 535 121 050 EUR | 14 834 965 EUR | 31/12/2017 | 12 |
| 2016 | 501 082 089 EUR | 17 903 207 EUR | 31/12/2016 | 12 |
| 2015 | 359 028 533 EUR | 25 440 976 EUR | 31/12/2015 | 12 |
Company Managers:
| Position | First Name | Last Name | Age | |
|---|---|---|---|---|
| Directeur général | Gauthier | WATRELOT | 61 |
Studies mentioning this company
The children's clothing market - France
Other companies mentioned:
- GAP
- Inditex groupe (Zara)
- Kiabi Europe
- IKKS
- C&A France
- Générale pour l'enfant Groupe (Sergent Major)
- Petit Bateau
- Intersport France
- Idkids Groupe
- Jacadi (Idkids groupe)
- Sport 2000
- GEMO (Eram Groupe)
- Vert Baudet
- Cyrillus
- DPAM Du Pareil au Même (Générale pour l'enfant groupe)
- Catimini (Idkids Groupe)
- Natalys
- Petit Pan
- Absorba (Idkids Groupe)
- Okaidi (Idkids)
- Tape à l'Œil
- Orchestra Prémaman
- Sucre d'Orge
- Petit Béguin
- Vinted
- Shein
The baby clothing market - France
Other companies mentioned:
- Orchestra Prémaman
- Générale pour l'enfant Groupe (Sergent Major)
- Aubert
- La compagnie des Petits
- Petit Bateau
- Bonpoint
- Tartine & Chocolat (Groupe Kidiliz)
- Kidsdressing
- Melijoe
- Jacadi (Idkids groupe)
- GEMO (Eram Groupe)
- DPAM Du Pareil au Même (Générale pour l'enfant groupe)
- Autour de Bébé
- Bébé 9
- Allo bébé
- Bébé Confort
- Patatam - Rediv
- Vert Baudet
- Monoprix
- Carrefour Groupe
- Babymoov
- Petit Béguin
- Sucre d'Orge
- Tape à l'Œil
- Okaidi (Idkids)
- Absorba (Idkids Groupe)
- Cyrillus
- Petit Pan
- Natalys
- Catimini (Idkids Groupe)
- Idkids Groupe
The children's shoe market - France
Other companies mentioned:
- Nike
- Royer Groupe
- Repetto
- Carrefour Groupe
- Auchan Hypermarches
- E.Leclerc
- Monoprix
- GEMO (Eram Groupe)
- Besson Chaussures
- Kiabi Europe
- New Balance
- Pom d'Api - Shoemakers
- Bellamy
- Orchestra Prémaman
- Okaidi (Idkids)
- Idkids Groupe
- Jacadi (Idkids groupe)
- Cyrillus
- Tartine & Chocolat (Groupe Kidiliz)
- Converse (Groupe Nike)
- Geox
- Humeau-Beaupréau Méduse
The board game market - France
Other companies mentioned:
- Mattel
- Simba Dickie Group
- Tactic Games
- Blue Orange
- Blackrock Games
- Bombyx
- Cocktail Games Interlude
- Libellud
- Sentosphère
- Joué Club
- King Jouet
- Ravensburger
- Asmodee Group
- Hasbro
- Philibert
- WDK Groupe Partner - Jouets Sajou
- Hachette Jeunesse
- Hachette Livre Groupe
- Cartonnage de Vaucanson (Sentosphère Groupe)
- Quiz Room
- Cultura
- Ludendo La Grande Récré
- Jouet E Leclerc
- Bayard Presse Groupe
- Idkids Groupe
- 150 le marché des jeux de société en France
- Altered
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