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  • Number of pages : 30 pages
  • Format : Digital and PDF versions
  • Last update : 27/02/2024
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Summary and extracts

1 Synthèse du marché

1.1 Scope of the study

Cosmetics include all substances that are used to cleanse, moisturize or make up a person's skin, hair, nails or teeth. Cosmetics can be divided into two macro-categories:

  • Beauty products: e.g. make-up, perfume, skin cream.
  • Hygiene products: e.g. shampoo, soap, deodorant.

At 32% in 2022, North Asia has the largest share of the global market. Germany has been the largest European country consuming cosmetics for many years. [However, the overall trend shows a decline in the personal care and beauty market with a decrease of 3.1% between 2020 and 2021, however, the organic cosmetics market is a segment of the industry that has been growing steadily for several years.in 2021 ,natural cosmetics reached a share of just under 11% of the German cosmetics market. [BioFach ]

The market for organic cosmetics in Germany is subject to various trends. Consumers are placing increasing value on natural ingredients, sustainable packaging and transparency regarding production processes. Personalization and a holistic approach to organic cosmetics are also important trends. These developments are reflected in the growth rates of the market.

This market study aims to provide a comprehensive overview of the market for cosmetics in Germany. Current growth rates, the competitive situation and trends in the market are analyzed to provide valuable insights and findings for companies, investors and industry observers.

This is because the growing interest in topics such as sustainability and the environment or the increased attention being paid to the origin of products means that both the industry giants and the new market players need to rethink their positioning.

List of charts

  • Annual growth rates for cosmetic products
  • Market share of cosmetics by region
  • Turnover of the most important players in the cosmetics market
  • Global cosmetics market
  • Number of SMEs in the cosmetics market by country
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Latest news

Beiersdorf démarre la production de son usine de cosmétiques à Leipzig - 04/05/2023
Beiersdorf (Nivea) clôture un exercice 2022 en hausse de 10,2 % - 01/03/2023
Weleda aims to rejuvenate its brand and accelerate innovation - 28/02/2023
  • The group has stopped production of homeopathic medicines at its Alsace site.
  • The French subsidiary cut 126 jobs
  • France remains the second-largest market behind Germany, accounting for 20% of group sales
  • Weleda relies on a distribution network built around pharmacies, parapharmacies and specialized organic retailers
Weleda discontinues homeopathy production in Huningue - 06/07/2022
  • Weleda discontinues the production of homeopathic products at the Huningue site
  • 127 of 290 jobs are under threat
  • The site is running at 30% of its capacity.
  • Production will be discontinued in France and continued in Germany.
  • The Group is looking for a buyer, production will cease in 2023
  • The Group's turnover in 2021 amounted to EUR 60 million.
  • Weleda's turnover has fallen by 36% in four years

Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

Beiersdorf
Henkel
Dr. Hauschka
Annemarie Börlind
Rituals Cosmetic
Weleda
Rossmann
dm
Müller
Amazon (Allemagne)

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The cosmetics market | Germany

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