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Country: France

Pulco was founded in 1973 in Marseille, France, and specializes in the production of lemonade. The brand emphasizes the quality of the lemons used and its authentic know-how. Pulco offers three product ranges: Pulco à Diluer, Pulco Citronnade and Pulco Citronnade Pétillante. Pulco is positioned as a refreshing, no-holds-barred drink for every moment of the day.

News

Pulco withstands the transformation of the French soft drinks market 27/06/2023

  • Pulco's creation date: 1973.
  • Initial drink: lemon juice concentrate to be mixed with anisette (60% of brand sales)
  • expanded range in 2009 when acquired by: Suntory group.
  • Ready-to-eat range: new flavors such as peach, passion fruit and green apple.
  • In 2015, refocusing on lemon and a healthier, natural range with less sugar. 40% less sweet than the average drink on the market, with no added sweeteners.
  • Proportion of French people who drink Pulco: one in five.

Studies mentioning this company

The soft drinks market - France

Other companies mentioned:

  • Coca-Cola Groupe
  • LSDH
  • Britvic
  • Eckes Granini
  • Monin Sirop Groupe
  • SPUR Jus
  • Unisource
  • Verger de Thau
  • Vitamont
  • SOJUFEL Provence Production
  • Sautter Pom Or
  • Routin Sirops
  • Monte Bacco Group (La Maison Dominici)
  • Beam Suntory
  • Refresco
  • Yumi
  • Caprisun
  • Joker (Eckes Granini France)
  • Pulco (Suntory Group)
  • Danao (Danone)
  • Tropicana
  • Actimel (Danone)
  • Maytea (Suntory)
  • Fuze tea (Coca-Cola)
  • Tropico (Coca-Cola)
  • Jomo
  • Fanta (Coca-Cola)
  • Perrier (Nestlé)
  • Badoit (Danone)
  • Arizona Beverages
  • Biogroupe
  • Antartic
  • FASHIONRICO FR DRINKS
  • Antartic
  • Atelier Patrick Font
  • Bharlev Industries
  • Bigallet
  • Biogroupe
  • Brasseries De Bourbon
  • Chan Ou Teung
  • Chef Gondo
  • Chung Fa Et Cie
  • Coca Cola Europacific Partners France
  • Coca Cola Production
  • Cueilleur De Douceurs
  • Cumpagnia Isulana Di Bivende
  • Deco Jus
  • Denel Confiture & Jus De Fruit Tropicaux
  • Domaine De Laffitte
  • Eca Europe
  • Eckes Granini France Snc
  • Elikatxo
  • Embg (Sté Nouvelle Embg)
  • Exploitation De Techniques Agro Alimentaire (Setaa)
  • Eyguebelle
  • Gargouil
  • Gaspard Et Liotard
  • Georges Monin
  • Grand Sud Productions
  • Guiot
  • I M A G R A M
  • Junatur
  • Jus De Fruits Caraibes
  • Jus Frais Developpement
  • Kookabarra
  • Ma Co Primeurs
  • Maison Pouget
  • Mayco
  • Pressade
  • Pressoir De Normandie
  • Si Bio
  • Teisseire France
  • Unifruit
  • West Indies Pack
The syrup market - France

Other companies mentioned:

  • Teisseire
  • Maison Meneau
  • Maison Guiot
  • Moulin de Valdonne
  • Oasis Sirop (Suntory Beverage & Food France)
  • Giffard
  • Pulco (Suntory Group)
  • Beyer
  • Lejay-Lagoute