Turnover: 169 million EUR (2020)
Country: France
Marie Brizard was created in 1755 and produced an anisette. The company diversified in the 1980s by launching the production of non-alcoholic drinks (Pulco). The company also wanted to promote cocktails by creating the International Bartender Seminar.
Today the company has a diversified portfolio and offers its anisette, but also liqueurs, syrups, essences or even spirits such as manzana or limoncello.
Marie Brizard is the 3ᵉ player in the Market in France with 9.6% of the volume sold in 2017 and has recognized brands such as William Peal (1st Scotch Whisky brand in France) or Cognac Gautier, often recognized as the best cognac in the world.
The sale of spirits in France represents 25% of the company's turnover. The group has 8 production sites, including 3 in France.
Studies mentioning this company
The whisky market - France
Other companies mentioned:
- William Grant and Sons
- Bacardi
- La Martiniquaise Bardinet
- William Peel (Groupe Marie Brizard)
- Brown Forman
- Pernod Ricard
- Marie Brizard Wine And Spirit
- Rémy Cointreau
- Maison Benjamin Kuentz
- Beam Suntory
- Bellevoye
- Armorik Distillerie Warenghem
- Distillerie des Menhirs
- Maison du Whisky
- Celtic Whisky Distillerie - Glann ar Mor
- Distillerie Domaine des Hautes Glaces
The whisky market - Italy
Other companies mentioned:
- Pernod Ricard
- Bacardi Italie
- Brown Forman
- Rémy Cointreau
- Marie Brizard Wine And Spirit
- William Grant and Sons
The Spirits Market - France
Other companies mentioned:
- Diageo
- La Martiniquaise Bardinet
- Distillerie Jean Chatel
- Coquerel Distillerie
- Vinet Delpech
- Bacardi
- Pernod Ricard
- Beam Suntory
- Campari
- Marie Brizard Wine And Spirit
- Giffard
- Moët Hennessy (MHCS LVMH)
- Dom Pérignon (LVMH groupe)
- Champagne Ruinart (Groupe MHCS)
- Hennessy
- Champagne Mercier (Groupe MHCS)
- Belvedere Vodka
- Calvados Roger Groult
- La Chartreuse Diffusion
- Stock Spirits (CVC Partners)
- Traffic estimation for Marie Brizard website
Estimated traffic for the Marie Brizard website
France - 2020-2021, visitors
Source: SEMRUSH
- Main keywords on which the Marie Brizard website is positioned
- Marie Brizard's main competitors
Source : SEMRUSH
- Brand awareness
Estimate of Marie Brizard brand awareness online
Google searches with and without the brand
Source: SEMRUSH