Turnover: 300 million EUR (2021)

Country: France

  • La Grande Récré is a toy store chain that first appeared in France in 1977 under the name "La Récré".
  • the company had 233 stores in France, 19 in Belgium and 11 in Morocco in 2017
  • La Grande Récré is the trading name of Ludendo Commerce France.
  • On March 5, 2018, the company went into receivership
  • In June 2018, Ludendo Groupe announces the closure of its subsidiaries in Spain, Switzerland and Belgium, as well as 62 La Grande Récré stores out of the 166 directly owned by the group in France.
  • In 2023, the group is liquidated and La Grande Récré is taken over by king Jouet

News

La Grande Récré sets its sights higher for its 45th anniversary 20/04/2022

  • La Grande Récré has 150 stores in France and abroad.
  • Sales under the La Grande Récré banner are close to €300 million, up 10% despite store and shopping center reconfigurations and closures.
  • The company is working on two new store concepts
  • La Grande Récré offers 45,000€ in prizes to be won on its website and in its stores
  • After testing its eight corners at Géant Casino, La Grande Récré plans to roll out these spaces (from 150 to 250m²) in around a hundred stores by the end of the year.

Studies mentioning this company

The licensed toy market - France

Other companies mentioned:

  • Mattel
  • Namco Bandai Entertainment France
  • Tomy France
  • Lego France
  • Playmobil (Horst Brandstätter Group)
  • The Disney Store France
  • Dreamworks Animation
  • Pixar
  • Marvel
  • Ludendo La Grande Récré
  • King Jouet
  • Picwic Toys
  • Smyths Toys
  • Maxi Toys
  • Mayr-Melnhof Karton
  • Splash Toys
  • Maped
  • Schleich
  • Hasbro
  • WDK Groupe Partner - Jouets Sajou
  • Abysse corp
  • Miniso
  • Shin Sekai
The baby toy market - France

Other companies mentioned:

  • King Jouet
  • Mattel
  • Lego France
  • Playmobil (Horst Brandstätter Group)
  • Ludendo La Grande Récré
  • Cdiscount (CNova)
  • Autour de Bébé
  • Maped
  • Simba Dickie Group
  • Smoby
  • Bébé 9
  • Allo bébé
  • Bébé Confort
  • LDLC Groupe
  • Jeujura
  • Babymoov
  • Jouet E Leclerc
  • WDK Groupe Partner - Jouets Sajou
  • Vert Baudet
  • Sophie La Girafe
  • Tonies
The outdoor playground market - France

Other companies mentioned:

  • Hasbro
  • Mattel
  • Namco Bandai Entertainment France
  • King Jouet
  • Ludendo La Grande Récré
  • Smoby
  • Joué Club
  • Vilac
  • Simba Dickie Group
  • Maped
  • Mollky
  • Jeujura
  • Janod
  • Écoiffier
  • Ludi
  • Djeco
  • Quali Cité
The board game market - France

Other companies mentioned:

  • Mattel
  • Simba Dickie Group
  • Tactic Games
  • Blue Orange
  • Blackrock Games
  • Bombyx
  • Cocktail Games Interlude
  • Libellud
  • Sentosphère
  • Joué Club
  • King Jouet
  • Ravensburger
  • Asmodee Group
  • Hasbro
  • Philibert
  • WDK Groupe Partner - Jouets Sajou
  • Hachette Jeunesse
  • Hachette Livre Groupe
  • Cartonnage de Vaucanson (Sentosphère Groupe)
  • Quiz Room
  • Cultura
  • Ludendo La Grande Récré
  • Jouet E Leclerc
  • Bayard Presse Groupe
  • Idkids Groupe
  • 150 le marché des jeux de société en France
  • Altered