Turnover: 300 million EUR (2021)

Country: France

  • La Grande Récré is a toy store chain that first appeared in France in 1977 under the name "La Récré".
  • the company had 233 stores in France, 19 in Belgium and 11 in Morocco in 2017
  • La Grande Récré is the trading name of Ludendo Commerce France.
  • On March 5, 2018, the company went into receivership
  • In June 2018, Ludendo Groupe announces the closure of its subsidiaries in Spain, Switzerland and Belgium, as well as 62 La Grande Récré stores out of the 166 directly owned by the group in France.
  • In 2023, the group is liquidated and La Grande Récré is taken over by king Jouet

News

La Grande Récré sets its sights higher for its 45th anniversary 20/04/2022

  • La Grande Récré has 150 stores in France and abroad.
  • Sales under the La Grande Récré banner are close to €300 million, up 10% despite store and shopping center reconfigurations and closures.
  • The company is working on two new store concepts
  • La Grande Récré offers 45,000€ in prizes to be won on its website and in its stores
  • After testing its eight corners at Géant Casino, La Grande Récré plans to roll out these spaces (from 150 to 250m²) in around a hundred stores by the end of the year.

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