Turnover: EUR ()

Country: France

Lucette offers dermo-cosmetic products

Lucette was born out of the realization that women have great difficulty identifying the product that's right for them. The website therefore offers consumers two services:

  • - using an algorithm developed by the company, to identify consumers' needs and suggest products that really suit them

  • - beauty tips and product tests, to help consumers find their way around.

News

Influence marketing: Hivency acquires startup Lucette to extend its reach 25/06/2020

Hivency raises €4 million at the beginning of the year

Hivency acquires French start-up Lucette

Lucette founded in 2014 by Alban and Anne-Laure de Belloy

TF1 investment in Lucette in 2017 via its One Innovation fund

Lucette community: 240,000 ambassadors

Hivency counts 90,000 micro-influencers and 200,000 nano-influencers in 140 countries and on 6 social networks

More than a thousand brands collaborate with Hivency

Hivency's clients include L'Oréal, Sephora, La Redoute and Galeries Lafayette

Influencer marketing market: from $1.7 billion in 2016 to $6.5 billion in 2019

Influencer marketing market forecast for 2020: potentially over $20 billion

Studies mentioning this company

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