Turnover: ()

Country: France

Kyriad is a brand belonging to the Louvre Hotels group, which owns a network of over 370 three-star hotels.


Kyriad Direct is aiming for 100 hotels by 2021. 20/11/2020

  • Louvre Hotels Group is the subsidiary of the world's 2nd largest hotel group.
  • The Kyriad Direct brand was launched in April 2018.
  • Kyriad Direct is expanding in the 2* segment.
  • Louvre Hotels Group has opened 60 Kyriad Direct hotels in 2020 and 100 hotels in 2021.
  • The group has developed Kyriad Direct in France in cities such as Tours, Clermont-Ferrand, Auxerre, and Orléans.
  • Three additional projects have been signed for new construction.
  • Kyriad Direct aims to offer a quality hotel experience at an affordable price.
  • The brand targets budget-conscious travelers and those looking for non-standardized hotels with a wide range of services.
  • Kyriad Direct is designed to strengthen the Group's business ecosystem and meet the expectations of investors.

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