Turnover: ()

Country: France

  • Eden Park is a French brand created in 1987 by two international rugby players. It is operated by the Flanker company.
  • At the end of October 2018, Eden Park had 15 points of sale in France, excluding franchises.
  • Today, it has a total of 52 stores in France and abroad, including Casablanca and Tunis.

News

Franck Mesnel (Eden Park): "Without PGE, we'd be filing for bankruptcy" 20/07/2020

The relevant key figures extracted from this document are as follows:

Founded over 30 years ago by Franck Mesnel and Eric Blanc.

The brand is present in over 300 retailers.

37 franchise stores and 22 branches for Eden Park.

Sales of 60 million euros last year.

Export sales of over 9 million euros.

During containment, e-commerce activity tripled.

Objective of stability for 2020.

Market outlook between -20% and -30% for the sector.

Aiming for a rebound in 2021 with events such as the Rugby World Cup in 2023 and the Paris Olympics in 2024.

International development strategy, including the United States.

Studies mentioning this company

The luxury men's clothing market - France

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The men's ready-to-wear market - France

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The men's underwear market - France

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