Turnover: ()

Country: France

BNP offers prepaid cards under the "Prepaid Cards" acronym: these can be reloaded at any time and are subject to a reloading ceiling of €5,000.

This service is the successor to the Jump prepaid card that BNP launched in 2008 in partnership with Orange, targeting young teenagers. This service was definitively discontinued in 2012 after disappointing results.

While prepaid cards are still part of BNP's offering, the Group is moving towards more digital solutions: in addition to its HelloBank application, BNP has begun developing an "intelligent" bank card that can be controlled entirely from a mobile phone, allowing ceilings to be set as required.

Studies mentioning this company