Resumo

As of 2020, the global insurance market is a rapidly growing sector, with the insurance brokerage market in particular demonstrating resilience and expansion. Though comprehensive data starting specifically from the year 2020 is not provided in the above text, it can be inferred from the trends that the insurance industry continues to evolve, adapting to technological advancements and changing consumer preferences. The Brazilian insurance industry, representing 3.7% of the country's GDP, generated a revenue of 274 billion Brazilian Reais in 2020 and is anticipated to sustain growth. The market is heavily regulated, yet insurance brokers in Brazil numbered just under 110,000 as of 2021, with most being private individuals. The region is experiencing a digital transformation, with InsurTech firms growing by 47% between 2018 and 2019, capturing 8.5% of the overall Fintech sector. Consequently, insurance brokers in the region are required to enhance their skills and integrate technology into their operations to remain competitive and cater to the evolving demand drivers, such as vehicle market growth, real estate trends, and increasing cyber risks, particularly accentuated by the Covid-19 pandemic..**Analyzing Brazilian Insurance Market Trends and Demand Dynamics** In the dynamic landscape of the Brazilian insurance market, various trends and evolving demand drivers influence the proliferation of insurance brokerage services. Insurance brokers in Brazil occupy a pivotal position, acting as intermediaries between clients and insurance companies. Unlike insurance agents, they cater to the diverse needs of both private and corporate clients, offering a broad spectrum of solutions rather than pushing products from a single provider. The Brazilian insurance market has been witnessing a modest yet consistent growth despite the challenges posed by the advent of digital channels and the accompanying rise in online insurance offerings. The market, characterized by a significant concentration and a relatively lower utilization of technology, boasts approximately between 95,000 and 105,000 insurance brokerage professionals. With an expected year-on-year growth ranging from 6.3% to 8.4%, the market demonstrates resilience and potential, especially in sub-segments like housing, extended warranty, and rural insurance. A pivotal regulatory change was the introduction of the Provisional Measure 905 within the Green and Yellow program, aimed at stimulating employment. This measure ended the regulation of the insurance brokerage profession, indicating that prior to this mandate, professional registration with Susep was essential to work as an insurance broker. Navigating through the intricacies of demand drivers in Brazil's insurance scene, several noteworthy trends surface. The vehicle market has been expanding steadily over the last decade, as has interest in sustainable transport options like bicycles and scooters. This expansion naturally sparks demand for novel insurance offerings, presenting brokers with opportunities to innovate and adapt. The real estate sector, although impacted by the pandemic, is projected to rejuvenate, further stimulating real estate insurance. Low-interest rates, however, have slightly dampened the insurance market’s appeal, leading to a nuanced understanding of the demand landscape. Environmental factors such as wildfires and severe weather conditions due to climate change directly influence demand for insurance products tailored to mitigate these risks. Health expenditure, too, has seen a rise, with Brazilians spending notably more on healthcare over the past decade. This increase is attributed to the limitations of the public health system, escalating health-related issues, and heightened awareness and concern for health matters. Technology advancements and cybersecurity concerns also reshape the insurance demand curve. The digitization of the workforce and everyday life brings to the fore the pressing need for cyber risk insurance. Meanwhile, the COVID-19 pandemic's impact has expedited the need for new insurance solutions catering to health crises and elevated cyber risks, with greater numbers of Brazilians seeking work or health insurance policies. Regulatory.### Key Players Shaping the Brazilian Insurance Brokerage Landscape In the realm of Brazilian insurance brokers, a broad spectrum of entities is actively crafting the contours of the industry. These players range from individual brokers to large-scale legal entities, with a significant disparity between national Brazilian companies and global names that have marked their presence in the nation. At the vanguard of the Brazilian insurance brokerage scene stands BB Corretora de Seguros. As a heavyweight with deep-rooted ties to Banco do Brasil, BB Corretora leverages its parent company's extensive network and customer base, providing a robust portfolio of insurance products that cater to a diverse range of needs. Chasing not far behind is Itau Corretora de Seguros, affiliated with Itaú Unibanco. This firm has managed to carve out a significant share of the market by integrating financial and insurance services, thus offering a one-stop-shop for clients looking for convenience and comprehensive coverage options. Votorantim Corretora emerges as another force to be reckoned with, backed by the colossal Votorantim Group. Its strategic focus and deep industry knowledge have endowed it with a solid reputation, making it a preferred choice for clients seeking reliability and expertise in their insurance solutions. Apart from these titans, the Brazilian insurance brokerage industry is also home to a multitude of smaller players, among which franchises and subsidiaries of larger banks stand out. These entities benefit from their parent companies' brand recognition and established infrastructure, offering tailored insurance services that resonate with their existing customer base. While their exact turnover figures remain unchampioned in this narrative, the influence and market positioning of these players are unmistakable. They shape consumer expectations, drive innovation, and set standards in the Brazilian insurance brokerage industry. Also worth mentioning are the innovative startups that are rapidly gaining traction in the market, sometimes referred to as InsurTech firms. Companies like Minuto Seguros lead this wave by blending technology with traditional brokerage services. Such players have their eyes set on the digital realm, offering online platforms that simplify the insurance acquisition process for the tech-savvy Brazilian consumer. The roles and strategies of these prominent players demonstrate the dynamic and competitive nature of Brazil's insurance brokerage market. Together, they underpin the robust infrastructure that enables Brazilians to access a variety of insurance products, further fortifying the sector's contributions to the national economy.
Obtenha todas as informações de que você precisa
para entender esse mercado

Conteúdo detalhado

Informações sobre o mercado

  • Número de páginas : 30 páginas
  • Formato : Versões digitais e em PDF
  • Última atualização : 01/07/2021
Detalhes da atualização

Resumo e extratos

1 Market overview

1.1 Definition and scope of study

Insurance brokers are part of the largest category of middlemen, those who facilitate the reconciliation of supply and demand within a given organizational context (e.g. real estate, insurance). Unlike insurance agents, who are employed by an insurance company, brokers work on behalf of the client and have no working relationship with the insurance company.

The role of the broker is therefore not to sell a specific policy, but to provide advice on a variety of solutions. Insurance brokers can work independently or for a brokerage house and can represent two types of clients: private or corporate.

The advent of the Internet has helped to develop insurance contracting channels of all kinds. This is a problem for insurance brokers and a source of increased competition, as visibility becomes more difficult and online supply more abundant.

The insurance market in Brazil is still characterized by high concentration and low use of technology. The insurance brokerage segment has about 100,000 professionals, in addition to about 4,000 new license applications per year. According to CNseg (National Confederation of General Insurance, Private Pension and Life, Supplementary Health and Capitalization Companies), a growth between 6.3% and 8.4% is expected this year. New opportunities rely on certain sub-segments such as housing insurance, the extended guarantee and rural insurance.

Players planning to enter the insurance brokerage market should be trying the new Provisional Measure 905, of the programa Verde e Amarelo (Green and Yellow program) to stimulate employment, which ended with the regulation of the insurance brokerage profession. Before the measure, no person without professional registration with Susep (Superintendence of Private Insurance) could work as an insurance broker. [Folha de S. Paulo]

1.2 A fast-growing global market

The global insurance market was valued at *** billion USD in ****, with an expected CAGR of *.*% until ****, to reach nearly *** billion USD [***].

Size of the global Insurance Brokerage market World, ****-*****, in billion USD Source: ****

The geographical region that is expected to experience the strongest growth in this period is Asia-Pacific, with ...

1.3 The Brazilian market

The insurance brokerage market is one that is very much dependant on the whole of the insurance industry. The insurance market in Brazil is quite siginificant for the economy, representing *.*% of the country's GDP.

In ****, the revenue from this industry was of *** billion Brazilian Reais, a value that has been following ...

2 Demand Analysis

2.1 Understanding the demand drivers

The Brazilian insurance market is extremely diverse and is driven by a significant number of factors which can be synthesized below:

2.2 Evolution of the factors influencing the main insurances in Brazil

In this section, we will concentrate on the evolution of the demand factors influencing the main insurance categories in Brazil: automobile, health and property insurance, where insure brokers are actively present.

First of all, the evolution of the number of cars is an important determinant of the demand for car insurance. ...

2.3 A sector disrupted by technology

The term "InsurTech" is used to define companies, usually start-ups, which use technological innovations, such as artificial intelligence or blockchain, to improve the efficiency of the current insurance industry model and increase savings. The term comes from a combination of the words "insurance" and "technology" and was coined following the example ...

3 Market structure

3.1 The insurance brokers in Brazil

As of ****, it is estimated that there are just under ***,*** insurance brokers around the country. These brokers are separated by legal form:

Private individuals Legal entities (***)

Most insurance brokers operating in Brazil are part of the first category - **.*% are private individuals and **.*% are legal entities [***].

Distribution of insurance brokers by ...

3.2 The key players

As seen in section *.* of this study, there are plenty of insurance brokers in Brazil. These brokers can either be private individuals or legal entities. In regards to legal entities, we can categorise them between national (***) and international companies.

A publication by Estadao in **** shed light about the biggest insurance brokers ...

3.3 The development of the insurance brokerage market

A study conducted by Klooks in **** on companies operating in the insurance brokerage market allows us to understand with more detail the developments of this market.

First of all, it is important to note the growth of the market. The companies in this industry experienced on average an *.*% increase in turnover ...

4 Analysis of the offer

4.1 The different types of insurance available

In the insurance sector, the main distinction is between life insurance and non-life insurance. As far as non-life insurance is concerned, the offer is very diversified, as shown in the table below summarising the different offers:

In particular, we can observe the following trends in the offer: 

Enrichment, especially in the ...

4.2 The changing dynamics of the market

The insurance brokerage market is growing in Brazil, and because of that, the market is becoming more competitive. This means that the players in this industry will need to embrace to the new changes and adapt their offers [***].

Firstly, professionals in this industry need to continue developing their skills in order ...

4.3 New offers to face the Covid-19 pandemic

The insurance industry has implemented new measures to provide support for the COVID-** pandemic. These include: the suspension, extension and deferment of premiums for life insurance policies, non-auto damages and auto coverage, the blocking of all actions to recover unpaid premiums and deductibles, the extension of existing guarantees with specific clauses, ...

5 Regulation

5.1 Regulations

Given the significance of the insurance industry for the economy of Brazil, it is no surprise to see that the market is highly regulated by a number of different entities.

The practice of insurance brokers in Brazil is regulated by Law No *.***, of ** December ****. This law relates to the following elements ...

6 Positioning of the players

6.1 Segmentation

  • Marsh & Mclennan Companies
  • Aon plc
  • BB Corretora
  • Itau Corretora de Seguros

Lista de gráficos

  • Prémios totais
  • Prémios de seguros de vida e não vida
  • Países onde os prémios de seguro de vida e não vida não são os mais elevados
  • Repartição dos prémios de seguros de vida e não vida por canal de distribuição
  • Dimensão do mercado mundial de corretagem de seguros
Mostre mais Esconder

Todos os nossos estudos estão disponíveis on-line em formato PDF

Dê uma olhada em um exemplo de nossa pesquisa sobre outro mercado!

Você tem alguma pergunta sobre este estudo ?   +55 1130424966

Últimas notícias

Empresas citadas neste estudo

Este estudo contém uma visão geral completa das empresas no mercado, com os últimos números e notícias de cada empresa :

Marsh & Mclennan Companies
Aon plc
BB Corretora
Itau Corretora de Seguros

A escolha deste estudo significa :

Acesso a mais de 35 horas de trabalho

Nossos estudos são o resultado de mais de 35 horas de pesquisa e análise. O uso de nossos estudos permite que você dedique mais tempo e valor agregado aos seus projetos.

Beneficie-se de 6 anos de experiência e mais de 1.500 estudos setoriais já produzidos

Nossa experiência nos permite produzir estudos abrangentes em todos os setores, inclusive em nichos e mercados emergentes.

Nosso know-how e metodologia nos permitem produzir estudos com uma relação custo-benefício única.

Acesso a vários milhares de artigos e dados pagos

A Businesscoot tem acesso a toda a imprensa econômica paga, bem como a bancos de dados exclusivos para realizar suas pesquisas de mercado (mais de 30.000 artigos e fontes privadas).

Para aprimorar nossas pesquisas, nossos analistas também utilizam indicadores da web (semrush, trends, etc.) para identificar tendências de mercado e estratégias das empresas. (Consulte nossas fontes pagas)

Suporte garantido após a compra

Uma equipe dedicada ao serviço pós-venda, para garantir um alto nível de satisfação. +55 1130424966

Um formato digital projetado para nossos usuários

Você não só tem acesso a um PDF, mas também a uma versão digital desenvolvida para nossos clientes. Essa versão lhe dá acesso a fontes, dados em formato Excel e gráficos. O conteúdo do estudo pode, portanto, ser facilmente recuperado e adaptado à sua maneira.

Nossas ofertas :

the insurance brokerage market | Brazil

89 €
  • Quais são os dados sobre a dimensão e o crescimento do mercado?
  • O que está a impulsionar o crescimento do mercado e a sua evolução?
  • Qual é o posicionamento das empresas na cadeia de valor?
  • Como é que as empresas do mercado se distinguem umas das outras?
  • Dados provenientes de várias dezenas de bases de dados

Pacote de 5 estudos (-15%) BR Brazil

75.6 € / estudo
378 € em vez de 445 € -15%
  • 5 relatórios a €75,6 sem IVA por estudo para escolher em nosso catálogo brasileiro por 12 meses
  • Economize 15% em estudos adicionais adquiridos
  • Escolha ser reembolsado por qualquer crédito não utilizado ao final do período de 12 meses (duração do pacote)

Consulte os termos e condições do pacote e o reembolso do crédito não utilizado.

Adições e atualizações

Referências de nossos clientes

Eles consultaram nossos estudos Descubra as opiniões (+500)

Malcolm Vincent
Linkedin logo

Malcolm Vincent

Astoria Finance

Gregoire de Castelnau
Linkedin logo

Gregoire de Castelnau

Stags Participations

Timothé Huignard
Linkedin logo

Timothé Huignard

PWC

Paul-Alexis Kebabtchieff
Linkedin logo

Paul-Alexis Kebabtchieff

BCG

Aymeric Granet
Linkedin logo

Aymeric Granet

Publicis Consultant

entrevistas e estudos de caso Todas as entrevistas e estudos de caso (45)

La pépite Interview

BFM Business

Paul-Alexis Kebabtchieff

Boston Consulting Group

Marie Guibart

Kea Partners

Elaine, Durand

Crédit Agricole, Information & Veille

Philippe Dilasser

Initiative & Finance

Anne Baudry

Metro

Amaury Wernert

Kroll (Duff & Phelps)

Smart Leaders Interview

B-Smart

Você tem alguma dúvida ?
Nossa equipe está à sua disposição em   +55 1130424966