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MARKET OVERVIEW

1.1 Definition and scope of the study

A fruit juice is a liquid or drink made from fruit which can be natural (100% fruit-based), or factory produced through a mixture of fruit, water and other chemicals.

As a result, it is possible to segment the market according to the amount of fruit that the juice contains. On the basis of this criterion, the market is divided into four categories:

  • Pure juices: fruit juices whose substance is entirely composed of pressed fruit without the addition of carbohydrates or additives;
  • Smoothies: these are drinks obtained from fruit pureed without any other additives;
  • Concentrated juices: these are fruit juices produced from fruit and water. The main objective of the concentration is to improve and simplify the transport, storage and preservation of the juice;
  • Fruit nectars: these are fruit juices or fruit pureed mixed with water and sugar.

The global juice market is expected to remain stable going forward. Half of the consumption is related to juice drinks with up to 24% fruits. Around 25% is 100% natural juice and the rest is related to nectars and coconut water.

Globally, the market structure is fragmented; Coca-Cola and Pepsi are market leaders with 17% of sales in 2019. After this, all players

In the United Kingdom, volume sales fell by 3% in 2019, however, value sales were up by 1%. In other words, premiumization is a prevailing trend, as consumers tend to buy more high priced juices since these are often associated with healthier and more local products. Indeed, products revolving around botanical ingredients which are rich in vitamins are at the forefront of product innovation.

According to Kantar, most consumers in the UK drink juice two or three times a week.

The market structure in the UK is relatively concentrated: the five largest companies accounted for 52.6% of sales in 2019. Tesco held the largest share. 

DEMAND ANALYSIS

MARKET STRUCTURE

ANALYSIS OF THE OFFER

REGULATION

POSITIONING OF THE PLAYERS

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Cosa contiene questa analisi di mercato?

  • Quali sono i dati relativi alle dimensioni e alla crescita del mercato?
  • Cosa sta influenzando l'andamento e l'evoluzione del mercato?
  • Quali sono le ultime tendenze che guidano il mercato?
  • Qual'è il posizionamento degli attori di mercato?
  • Cosa distingue le aziende operanti del mercato l'una dall'altra?
  • Segmentazione e profilo delle aziende operanti nel mercato
  • Dati e numeri da una molteplicità di fonti

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Disponibilità entro 5 giorni lavorativi

Methodo

Dati
Analisti 1 settore analizzato
in 40 pagine
Methodo
Controlla

Analisti

  • Le migliori università
  • Il parere degli esperti

Dati

  • Base di dati
  • Stampa
  • Rapporti aziendali

Controlla

  • Aggiornamento continuo
  • Orologio permanente

Methodo

  • Struttura sintetica
  • Grafica standardizzata

Analisti

Hugo S.

chargé d'études économiques, Xerfi

Hugo S.

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Mathieu L.

Associate Consultant

Mathieu L.

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Robin C.

PhD Industrial transformations

Robin C.

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Pierre D.

Analyst

Pierre D.

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Ross Alumni Club France

Arnaud W.

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Analyste de marché chez Businesscoot

Amaury de Balincourt

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Pierrick C.

Consultant

Pierrick C.

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Maelle V.

Project Finance Analyst, Consulting

Maelle V.

Héloise F.

Etudiante en Double-Diplôme Ingénieur-Manager Centrale

Héloise F.

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Imane E.

EDHEC

Imane E.

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Vincent D.

Auditeur

Vincent D.

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Eva-Garance T.

Eva-Garance T.

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Michela G.

Market Research Analyst

Michela G.

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Azelie P.

Market Research Analyst @Businesscoot

Azelie P.

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Cantiane G.

Market Research Analyst @Businesscoot

Cantiane G.

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Jules D.

Consultant

Jules D.

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Alexia V.

Alexia V.

Emil O.

Emil O.

Anna O.

Anna O.

Gabriel S.

Gabriel S.