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Synthèse
The French hunting shotgun market, a segment of the arms and ammunition manufacturing industry, has experienced fluctuations but displayed an overall upward trend. Despite the declining number of hunters, rising average expenditures per hunter and a reduction in the national hunting license fee have bolstered. However, France's trade deficit in this sector is expanding, as evidenced by a drop in its coverage rate from around 6.10% in 2021 to approximately 3.60% in 2022, signaling a diminishing ability to offset imports with exports.
Hunters typically allocate their budgets toward hunting vehicles, equipment, territory fees, and accommodation. Public opinion on hunting, however, is mixed, with 83% of the French expressing safety concerns and 82% advocating for making Sunday a non-hunting day to ensure safer access to rural areas. The market is characterized by a slight decrease in the number of manufacturing establishments, while the sector's employment saw a robust increase of over 38% during the same period.
Evolving Market Dynamics in the French Hunting Firearms Sector
The French hunting firearms market presents an intricate web influenced both by tradition and emerging trends. The practice of hunting, predominantly rooted in rural France, confronts the challenge of declining participation rates among younger generations. This dwindling number is somewhat counterbalanced by an increasing spend per hunter, which sustains the market's financial dynamics. The procurement of a shotgun, necessary for the decent pursuit of the activity, requires an official license. As such, the shotgun market, comprised mainly of imports despite notable domestic manufacturers like Verney Carron and Chapuis, is governed by stringent regulations. A surge in examination applications followed the halving of the national hunting license fee to between 150 and 250 euros, infusing new vitality into the sector.
With North and South America dominating the global civilian-held weapons market, France maintains a distinct presence in the European context. The European legislation allows civilian possession of various weapon categories, including Category C hunting weapons, upon official authorization. This regulatory environment slightly contrasts the French situation, where a hunting license is necessitated at the point of sale.
An analysis of the French market, looking into the arms and ammunition manufacturing industry, reveals a notable increase in sales – a rise of between 35% and 40% over six years leading to 2022. Hunters, averaging an annual expenditure of between 2,500 and 2,900 euros, allocate approximately 22% of this budget to equipment, translating to an estimated shotgun market size of over 550 million euros in 2022. Foreign trade data indicates that France is a significant importer, with Italy and the USA as primary provisioners and trade deficit numbers on a rise. However substantial, the exports boast the USA and the UK as prime purchasers among other countries representing a slim fraction of the export volume. The sector struggles with an uneven trade balance as imports heavily outweigh exports.
Hunters, predominantly male (over 95%) and older (over 55%), are distributed across different socioprofessional backgrounds, with notable representation from managerial and blue-collar categories. A preference for hunting vehicles and equipment underscores hunters' financial commitments. Moreover, despite various licensing options, a predominant share opts for the departmental permit, aligning with localized hunting practices. The preferences also extend to specific hunting types, with shooting via rifles and shotguns accounting for over 95% of all hunting activities. The number of hunting outings per year averages around 44.
Key Market Players Shaping the French Hunting Firearms Landscape
In the nuanced and tradition-rich landscape of the French hunting firearms market, several key players emerge, each contributing uniquely to the sector's vibrancy. These companies, with distinctive specializations and storied backgrounds, cater to a diverse array of hunters' needs, from the pursuit of small game with agile shotguns to the challenge of stalking large game with precision rifles.
- Chapuis, a name synonymous with artisanal excellence, has firmly entrenched itself as a distinguished manufacturer of high-end double rifles. Known especially for their express rifles, Chapuis offers hunters the precision and reliability required for taking down formidable large game. Their blend of traditional craftsmanship and modern technology has earned them a reputation for creating rifles that are not just tools for the hunt but also works of art to be admired.
- Verney Carron stands as another beacon of quality in the French hunting firearms market. Though information on their current involvement in the market is scarce within the provided text, such companies are often recognized for their expertise and dedication to manufacturing firearms that meet the nuanced demands of hunters.
- Italian imports play a significant role in the French market, with brands like Renato Baldi and Baikal supplying a range of shotguns to the French consumer.
- Renato Baldi, for instance, is celebrated for its over-and-under shotguns, bringing Italian flair and precision to French hunters. These firearms are favored by aficionados who appreciate their balance and intuitive sighting capabilities for bird shooting.
- Baikal, although not French but mentioned for its significant market presence in France, caters to the more budget-conscious segment of the market. They offer a portfolio of reliable and affordable firearms, such as tilting single-barrel shotguns, which are popular among beginners for their simplicity and low cost.
- Further broadening the spectrum of offerings, American influence can be seen through brands like Winchester and Mossberg, which supply the French market with various shotgun models for different hunting modalities. Winchester, with its historic reputation, provides cartridges favored by those hunting waterfowl, while Mossberg lever-action rifles bring a taste of the American West to the French countryside, suitable for certain types of driven hunting.
- On the home front, L'Armurerie française and Chassepechepassion contribute as key distributors, ensuring that even the most specialized hunting needs can be met. From affordable folding rifles to high-end bolt-action precision pieces, these distributors act as vital conduits connecting hunters with the optimal tools for their pursuits.
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Informations
- Nombre de pages : 30 pages
- Format : Version digitale et PDF
- Dernière mise à jour : 04/12/2023
Sommaire et extraits
1 Market overview
1.1 Market overview and definition
Hunting is essentially a rural activity in France, practiced by people over 40 on average. The practice is not easily passed on to younger people, as it is legally necessary to obtain an official license to buy a shotgun and hunt in France.
The shotgun is a long-barreled, smooth-bore firearm with a shoulder stock, used almost exclusively for hunting small and large game. To a lesser extent, these guns are also used for sporting purposes, notably ball-trap. Different types of shotgun can be distinguished on the market, depending on the type of barrel bore (smoothbore or rifled) and their mechanism.
The smoothbore barrel is the historic shotgun barrel, used to fire shotgun pellets (multiple projectiles placed in the same ammunition), while the rifled barrel is less frequently used for shotguns.the rifled barrel, on the other hand, is less frequently considered a hunting rifle, as it fires single-shot ammunition offering greater accuracy and longer range. The rifled bore is popular in areas where the use of hunting rifles is prohibited (e.g. sports where shotguns are used).
This study looks at these weapons, their use in hunting, the main players and distributors in this market in France, and the trends that may influence it.
The market for hunting rifles and shotguns is mainly an import market in France, despite a few flagship express rifle manufacturers such as Vernon Carrey and Chapuis.
In France, the number of hunters is declining over time, but this trend is offset by a growing average purchase basket per hunter, which helps to reduce the market's decline. In addition, the reduction in the price of the national hunting license in 2018, from 400 to 200 euros, should give new impetus to the weapons market, and examination application rates have risen sharply since this measure.
The regulations governing this market are very strict (a hunting license is required for the purchase of a rifle, and sales are controlled).however, the rise of informal shotgun sales and the fact that only a minority of hunters in France have a hunting license undermines the professionalization of this market. This study will deal only with official data on the acquisition and possession of hunting firearms.
1.2 A global market largely dominated by America
The global market for civilian-held weapons is largely dominated by North and South America, for cultural reasons and thanks to very permissive legislation on civilian possession.
Number of civilian weapons per *** people World, ****, in % Source: ****
In fact, the USA is the country with the highest number of firearms per capita. On ...
1.3 The French market
The shotgun market is a segment of the arms and ammunition manufacturing industry, registered under NAF code **.**Z. Thanks to the sales index between **** and **** and the latest available sales figures (***), it is possible to give the evolution of the size of this market, in order to have an indicator of ...
1.4 Foreign trade in shotguns
The Harmonized Commodity Description and Coding System, or Harmonized System (***), is an international nomenclature developed by the world's customs organization to classify products traded internationally. Three different codes cover the shotgun sector:
******** - Shotguns and rifles for hunting or sporting purposes, smooth-bore (***) ******** - Shotguns and rifles for hunting or sporting ...
2 Demand analysis
2.1 Hunter profile
Gender Hunters by gender France, **** and ****, in Source: ****
The overwhelming majority of hunters are male, with women representing just *.*% of licensees in ****. However, this figure has been rising sharply over the past decade. In ****, women accounted for *.*% of licensees.
age
Distribution of hunters by age France, ****, in Source: ****
**% of hunters ...
2.2 Hunter preferences
Budget breakdown
Average hunter expenditure by item France, ****, in Source: ****
The majority of expenses are devoted tothe purchase of a hunting vehicle, which accounts for **% of totaltotal expenditure. Equipment is the second biggest expense item at **%, followed by hunting access fees and territory maintenance at **%. Expenditure on transport, accommodation and catering ...
2.3 Reticent public opinion about hunting
A large proportion of French people consider this activity to be problematic, particularly for safety reasons:
"Would you say that hunting can pose safety problems for walkers?" France, ****, in % Source: ****
One of the reasons why the French are not in favor of hunting is the sense of insecurity they feel ...
3 Market structure
3.1 Structure of the hunting firearms market
3.2 Leading shotgun manufacturers
Since the closure of Manufrance in Saint-Etienne, the French shotgun market has been dominated by foreign groups.
Among the sector's heavyweights are mainly brands :
Beretta (***) Browning and Winchester
Some brands have expertise in a particular type of shotgun, such as German bolt-action rifles, followed by Finnish and Austrian brands:
Sauer (***) Blazer Mauzer Merkel Mannlicher ...
3.3 Number of establishments and employees in the sector
In this section, we look at the changing market structure in terms of the number of establishments and employees in the sector encompassing shotgun manufacture, i.e. the manufacture of arms and ammunition, NAF code ****Z.
Growth in the number of establishments manufacturing weapons and ammunition France, **** - ****, in units Source: ...
3.4 Shotgun distribution is dominated by specialist stores
Since ****, French regulations have prohibited the sale of firearms unofficially or between private individuals without the presence of a gunsmith, which is why the role of gunsmiths is so important. They are responsible for declaring the sale of the weapon and registering it legally. Gunsmithing is also designed to reduce the ...
4 Offer analysis
4.1 Shotguns by type and use
Hunting guns can be divided into two categories:
Rifles for shooting small game (***), mainly for stalking and stalking in front of the hunter. Rifles for big game (***), for stalking, battue or stalking.
In addition, there are different types of hunting rifles and shotguns, depending on price and the hunter's objective: some ...
4.2 The price of shotguns and ammunition in France
Rifle prices vary widely, depending on the type of gun chosen, its quality, options and brand. What's more, as Yves Golléty explains in an article in Le Figaro, it's not uncommon for a hunter to buy an accessory for use with his rifle, which can cost even more than the ...
5 Regulations
5.1 Strict regulations governing the sale of shotguns to the general public and between private individuals
Regulations are very strict in France, in fact France is one of the strictest countries in Europe in terms of weapons regulations.
Hunting weapons are regulated by Decree no. ****-*** of July **, **** implementing Law no. ****-*** of March *, **** on the establishment of modern, simplified and preventive arms control . They belong to ...
5.2 Hunting license regulations
Obtaining a hunting license is a two-part process:
First, you must pass the Examen National du Permis de Chasser Then apply for your hunting license, valid from the age of **.
On January *ᵉʳ, management of the hunting license allocation has been entrusted to the Office Français de la Biodiversité (***), to work ...
6 Positioning the players
6.1 Segmentation
- Chapuis Armes
- Kalashnikov Concern (Baïkal)
- Benelli Armi
- Beretta
- Winchester
- Verney Carron (Cybergun groupe)
- Armurerie du Moulin
- Armurerie Auxerre
- Chasseur Français
- Le-Chasseur
- Armurerie Loisir (SD Equipements)
- Rivolier
- Cybergun
Liste des graphiques
- Nombre d'armes civiles pour 100 personnes
- Evolution de la taille du marché de la fabrication d'armes et de munitions
- Balance commerciale des fusils et carabines de chasse
- Importations de fusils de chasse
- Exportations de fusils de chasse
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Dernières actualités
Verney-Carron et son contrat d'armement ukrainien - 29/02/2024
- Verney-Carron avait annoncé un contrat-cadre pour livrer 12000 fusils et 400 lance-grenades aux forces ukrainiennes, évalué à 36 millions d'euros.
- La maison-mère de Verney-Carron, le groupe Cybergun, a réalisé 43 millions d’euros de chiffre d’affaires en 2022.
- Le groupe Cybergun a acquis la société Verney-Carron en juin 2022.
- Verney-Carron opère dans le segment concurrentiel des armes de petit calibre, où elle est en compétition avec d'autres fabricants occidentaux, notamment américains, et avec la production locale ukrainienne.
Ufaransa: Des armes de Saint-Étienne pour l'Ukraine | - 09/12/2023
- Commande de : - 10 000 fusils d'assaut - 2000 fusils de précision - 400 lance-grenades
- Montant du contrat-cadre : 36 millions d'euros
- Production dans l'usine stéphanoise de Verney-Carron, filiale de Cybergun depuis 2022
- Verney-Carron équipe déjà les forces spéciales françaises avec le VCD 10
Les fusils de Verney-Carron vont équiper l'armée ukrainienne - 21/11/2023
- 10.000 fusils d'assaut, 2.000 fusils de précision et 400 lance-grenades seront livrés à l'Ukraine
- Le contrat pour cette commande est évalué à 36 millions d'euros
- La manufacture d'armes de Verney-Carron emploie environ 120 collaborateurs
- Le chiffre d'affaires de la manufacture de Verney-Carron est de 5,3 millions d'euros
- La capacité de production de la manufacture a augmenté à 30.000 fusils d'assaut par an
- Le groupe Cybergun, qui possède Verney-Carron, a un chiffre d'affaires de 43 millions d'euros
- Le groupe Cybergun emploie au total 350 personnes sur six sites industriels en France.
Rivolier se renforce dans les accessoires pour animaux de compagnie - 04/09/2023
- Le Groupe Rivolier est entré sur le marché des accessoires pour chiens et chats en 2016 avec le rachat de Brandy.
- Il a récemment acquis la Compagnie des Pet Food, une PME de 40 salariés générant 10 millions d'euros de chiffre d'affaires.
- Les produits de la Compagnie des Pet Foods sont référencés dans 2.500 points de vente en France et en Europe.
- La vente d'accessoires pour animaux domestiques représente à présent 25 millions d'euros sur les 125 millions de chiffre d'affaires que le groupe de 270 salariés aspire à réaliser cette année.
- Le groupe a enrichi son offre grâce à des acquisitions, y compris les sociétés stéphanoises Januel et Stagunt en 2019, et une prise de participation chez le fabricant de cartouches Jocker deux ans plus tard.
- 60 % des ventes de Rivolier proviennent de son pôle nature.
- Le marché de la sécurité et de la défense apporte 40 % du chiffre d'affaires du groupe.
Règles de l'engrillagement des parcs de chasse - 23/04/2023
- Loi n° 2023-54 du 2 février 2023 sur la limitation de l'engrillagement des espaces naturels.
- Hauteur maximale des clôtures limitée à 1,20 m.
- Les clôtures doivent être posées à 30 cm au-dessus de la surface du sol.
- Mise en conformité des clôtures existantes avant le 1er janvier 2027.
- Peine encourue pour infraction : 3 ans d'emprisonnement et 150 000 € d'amende maximum.
Inscription des 40 000 icaunais sur le nouveau SIARM - 05/02/2022
- Environ 40 000 détenteurs d'armes dans le département de l'Yonne et 176 000 en Bourgogne Franche-Comté.
- Environ 81 000 armes détenues dans l'Yonne et 458 000 dans la région de Bourgogne Franche-Comté.
- Un quart des détenteurs d'armes dans l'Yonne sont des chasseurs.
- Le nouveau "Système d'information sur les armes" (SIA) remplacera l'ancienne application Agrippa, créée en 2007.
- La date limite pour créer un compte personnel détenteur dans le SIA est le 30 juin 2023.
- Le SIA assurera la traçabilité en temps réel des armes de catégories A, B et C.
- Les armes de catégorie D ne sont pas concernées par le SIA.
- Le SIA générera automatiquement la carte européenne d'armes à feu, avec un gain de temps pour les préfectures qui en éditaient en moyenne 25 000 par an.
- Les acteurs concernés par le SIA en France comprennent : a. Cinq millions d'usagers-détenteurs d'armes b. 2 500 professionnels (fabricants, importateurs, armuriers) c. 400 agents de préfecture d. Quatre fédérations (chasse, tir, ball-trap, ski-biathlon) e. Les services de police et de gendarmerie
- 18 armureries sont présentes dans le département de l'Yonne.
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