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MARKET OVERVIEW

1.1 Definition and scope of study

Sunglasses protect your eyes from the sun and, in some cases, come with built-in vision correction. Depending on your taste and preferences there are numerous frame and lens options. Sunglasses are both a fashion statement and a necessity for some sports. Sunglasses have been a tremendously successful market for manufacturers in recent years, particularly luxury labels. Despite the fact that sales dropped in 2020 as a result of the pandemic, the market suffered less than other industries.

Design, manufacture, and sales are the three main components of the highly competitive and fragmented global eyeglasses market. Numerous national, regional, and local players compete in the various markets. According to several research, the sales of sunglasses will continue to expand in the future due to a variety of variables, including demographics, the development of emerging markets, improved living standards, and greater affordability of particular products. Increased awareness of health issues, as well as the emergence of new sales channels, such as e-commerce, are all key effects to consider.

The global sunglasses market was valued at $16,851 million in 2019 and is expected to grow at a CAGR of 4.2% from 2021 to 2027, to $18,164 million by 2027.

Italy is second only to China in terms of global manufacturing and the undisputed leader in the high-end segment. The Italian eyewear sector is dominated by a few large companies with a strong presence on international markets, flanked by a multitude of small and medium-sized companies specialized in the sale and repair of eyewear or subcontractors, and is concentrated in the north-east, where about 75% of national production takes place and where the main operators in the branch are located. The recent mergers and acquisitions have reshaped the competitive landscape of European high-end eyewear, resulting in a shift in production leadership, which was formerly dominated by Italian enterprises and is now shared in part by significant French luxury groups. The market leader is Luxottica, followed by Safilo and De Rigo.

Although in-store trials are still significant, online sales now account for 5% of total revenue. Consumer habits are changing, and virtual proofing systems are evolving. In a few seasons, e.commerce will explode, and some firms are already preferring to sell only online.

ANALYSIS OF THE DEMAND

MARKET STRUCTURE

ANALYSIS OF THE OFFER

REGULATION

POSITIONING OF THE ACTORS

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Method

Data
Analysts 1 sector analyzed
in 40 pages
Method
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  • Expert opinion

Data

  • Databases
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  • Company reports

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Method

  • Synthetic structure
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Analysts

Hugo S.

chargé d'études économiques, Xerfi

Hugo S.

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Mathieu Luinaud

Associate Consultant

Mathieu Luinaud

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Education Formation
Robin C.

PhD Industrial transformations

Robin C.

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Pierre D.

Analyst

Pierre D.

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Arnaud W.
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Ross Alumni Club France

Arnaud W.

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Amaury de Balincourt
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Analyste de marché chez Businesscoot

Amaury de Balincourt

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Pierrick C.

Consultant

Pierrick C.

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Maelle V.

Project Finance Analyst, Consulting

Maelle V.

Héloise Fruchard

Etudiante en Double-Diplôme Ingénieur-Manager Centrale

Héloise Fruchard

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Imane E.

EDHEC

Imane E.

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Vincent D.

Auditeur

Vincent D.

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Eva-Garance T.

Eva-Garance T.

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Michela G.

Market Research Analyst

Michela G.

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Azelie P.

Market Research Analyst @Businesscoot

Azelie P.

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Cantiane G.

Market Research Analyst @Businesscoot

Cantiane G.

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Jules D.

Consultant

Jules D.

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Alexia V.

Alexia V.

Emil Ohlsson

Emil Ohlsson

Anna O.

Anna O.

Gabriel S.

Gabriel S.