the online dating market
A dating site is an online site designed to allow people to meet new individuals, generally with the aim of establishing a personal connection or a romantic and non romantic relationship.
Today there are a number of variants of online dating websites, depending on the customs and traditions of the territory in which they develop. In fact, the functioning and purpose of dating sites varies enormously at a geographical level (e.g. USA vs. China). On the other hand the mechanism of meeting sites generally seems to remain constant, based on the necessity to register and create a profile, where to add personal and private information, which will often act as a medium for starting a meeting. Most services offer digital messaging, while others provide additional services such as webcasting, online chat, telephone chat (VOIP) and message boards.
After a period of slow growth between 2012 and 2015, the dating market has experienced a new life and seems to be surfing on connectivity as well as on the large number of singles in France. Moreover, singles are less and less reluctant to find love online. Although, while demand is growing on the territory, the French offer is increasingly being challenged by foreign players entering the market, such as the German group Affinitas, owner of Elite Rencontre, which recently acquired AttractiveWorld, or Lovoo, an application of German origin as well.
It should be noted that many companies in this sector do not publish their figures and that studies compiling the established figures are still rare.
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