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MARKET OVERVIEW

1.1 Market definition

The luxury women's clothing market includes outerwear coats and jackets, blazers, suits, dresses and skirts, trousers, sweatshirts and blouses. We exclude leather goods, accessories such as watches and jewellery, as well as cosmetics and perfumes from this market. This market is made up of Haute-Couture brands and couture houses (luxury houses that do not have the Haute-Couture label).

The women's luxury clothing sector has shown a certain dynamism in recent years. Strong growth has been observed, on the French market but especially on the export market, where French brands have performed very well.

Growth in these segments was driven by the wealth creation around the world and the tourism flows to France and Paris. The clients of the luxury clothing brands are private individuals, part of a very limited clientele ...mostly female. There are increasing numbers of clients from Asia, the Gulf States and Russia ( Pluto Magazine )

Groups such as LVMH, Richemont and Kering, dominate the market in areas ranging from luxury clothing and beverages to cosmetics and watches, for example.

China remains the main source of growth in the luxury clothing market and its upper-middle class with high purchasing power.

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