MARKET SUMMARY
1.1 Definition and scope of the study
Coconut oil is an edible vegetable oil made from the fresh albumen of ripe coconut. According to the United Nations Coconut Report 2016, coconut oil is the 7 th or the 8 th the most widely marketed vegetable oil in the world. [ unctad ]
Coconut oil differs from coconut butter in its texture. The popularity of coconut oil comes from its health benefits because it helps to reduce the level of "bad" cholesterol in the body. It has a multitude of different uses in cooking (vegetable oil, dietary supplements), cosmetics (skin care, hair care) or in the pharmaceutical industry. [ huiledecocobio.fr ]
There are two types of vegetable oils: the virgin oils and the refined oils . The difference lies in the way they are extracted. [ The Odaïtès ... There are finally coconut oils virgin or extra virgin as the latter are more expensive. However, there is no standard that clearly defines the difference between the two.
Organic coconut oil refers to an oil that has been manufactured without the need for no chemicals or pesticides to grow coconuts
Unlike coconut oil, copra oil is made from the dried flesh of the coconut and undergoes a different treatment that causes it to lose many qualities: it is bleached, refined and then deodorized. It also contains more fatty acids, which makes it less virtuous for the body
DEMAND ANALYSIS
MARKET STRUCTURE
ANALYSIS OF THE OFFER
RULES AND REGULATIONS
POSITIONING OF THE ACTORS
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