the biscuit market | France

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Update: 07/11/2019
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Available for the following countries: France

Research summary

Analysts

Rédaction d'études de marché

Manon Dehorta

Opinions

Process

Analysts & Methods

Databases

Service certification

Research summary

Market summary

Demand analysis

Market structure

Analysis of the offer

Rules and regulations

Positioning of the actors

Research summary

Market summary
1.1 Presentation and market definition

1.2 A troubled global market

1.3 A rather dynamic national market
Demand analysis
2.1 Demand mainly focused on pastry biscuits and dry biscuits

2.2 Consumption habits and main trends

2.3 Qui sont les consommateurs de biscuits?

2.4 Tendance de la demande : le bio
Market structure
3.1 Large distributors versus small artisanal manufacturers

3.2 The preparation and packaging of biscuits and cakes: a multi-step process depending on raw materials

3.3 An internationally renowned French production

3.4 The different distribution channels
Analysis of the offer
4.1 Production evolves with consumer requirements

4.2 Overview of prices and products

4.3 Les coûts de production
Rules and regulations
5.1 The truth on labels

5.2 La Loi Egalim
Positioning of the actors
6.1 Segmentation
Services
Analysts
Process
Opinions

the biscuit market
France

Update 07/11/2019

Access to this market research for only 129€ ^HT - Availability: now

MARKET SUMMARY

1.1 Presentation and market definition

Biscuits are generally made of flour, eggs, sugar, and sometimes fat. The biscuit market in France includes both sweet and savoury biscuits. It differs from the confectionery or chocolate markets, but like the latter, it offers a real product diversity. It concerns in particular: dry biscuits, egg and wafer biscuits, chocolate pastry biscuits and assortments, and soft cakes and gingerbreads.

Sweet biscuits (egg, butter, etc.) are usually consumed at breakfast, at 4 p.m. or at mid-morning snack time.

Savoury biscuits (or appetizers' snacking, excluding chips), on the other hand, are mainly consumed in France at the time of the aperitif (around 7 p.m., before dinner).

France holds more than 100 biscuits factories on the territory (from VSEs to large groups), and the total annual consumption of biscuits and cakes is around 8 kg per person, close to the European Union average of 8.4 kg per person. Dry and snack biscuits accounted for about 40% of this total consumption in 2016.

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