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  • Number of pages : 30 pages
  • Format : Digital and PDF versions
  • Last update : 07/01/2022
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Summary and extracts

1 Visão geral do mercado

1.1 Definição e escopo do estudo

A tabacaria é uma loja de conveniência aberta mais de 10 horas por dia em França, 6 ou 7 dias por semana: ou é um bar de tabaco, uma loja de aldeia multi-serviços, ou um distribuidor de imprensa e jogos. Estima-se que existem actualmente cerca de 25.000 pontos de venda em França, tornando os tabaqueiros os mais populares do país líderes de lojas de conveniência em França. Os chamados "buralistas" devem ter uma licença que os autorize a vender produtos de tabaco em França. Os tabaconistas estão tentando integrar a cadeia de valor do tabaco na França, incluindo a criação pela Confédération des Buralistes de sua própria marca de cigarros em 2017 "LCB" ("La Cigarette du Buraliste") para competir com os gigantes do tabaco na França com preços baixos

A utilidade social dos tabaqueiros, como fornecedores de bens de primeira necessidade e criadores de laços sociais, foi reafirmada durante a crise da covid-19, quando as vendas dos profissionais aumentaram.

Em França, o preço de um maço de cigarros atingiu a marca dos 10 euros em 2020, o que levou a um aumento de redução do consumo . Tem havido um declínio no tabagismo na França desde 2010, que se acelerou nos últimos anos. Além disso, como o mercado do cigarro eletrônico está gradualmente substituindo o mercado tradicional do tabaco, os tabaconistas estão lidando com este mercado em crescimento com a venda de vários tipos de produtos e líquidos de tabaco com gostos diferentes. Pulverizar, aquecer tabaco e chichas para produtos relacionados com o tabaco; mas também papelaria e jornais, bem como produtos alimentares: a diversificação parece ser hoje essencial para sobreviver no mercado: de facto, a crise está a atingir cada vez mais os tabaconistas com quase 8.000 encerramentos de tabacarias ao longo dos últimos 15 anos . A sustentabilidade deste tipo de negócio reside, portanto, na sua capacidade de se reinventar, diversificar e modernizar

Além disso, a oferta global das tabacarias está a diversificar-se, transformando gradualmente o modelo de negócio das tabacarias com o objectivo de permanecer o loja de conveniência por excelência

 

List of charts

  • World tobacco production
  • Part de marché des principaux cigarettiers, en volume
  • Prix d'un paquet de 20 cigarettes en Europe
  • Taille du marché de la cigarette électronique en valeur
  • Motivations des fumeurs à passer à la cigarette électronique
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Latest news

Several tobacco companies are banking on this product invented in Scandinavia. - 31/07/2023
  • The Velo brand nicotine sachet is held between the upper lip and gum for around thirty minutes, for a gradual release of nicotine.
  • British American Tobacco (BAT), which already markets the nicotine sachets in a dozen European countries, launched the brand in France after a conclusive test.
  • Since the beginning of the year, BAT's range has been available in a quarter of French tobacconists and on their website.
  • The sale of Velo nicotine sachets will be banned in Belgium from October 1.
  • There are several dozen brands of nicotine sachets sold in France, most of them imported.
  • These new product categories now account for 15% of BAT's business.
  • Philip Morris expects tobacco alternatives to account for half its sales by 2025, compared with one-third today.
  • The global nicotine sachet market, valued at $2 billion in 2020, is predicted to grow by over 30% a year between now and 2030.
The success of Iqos, an alternative tobacco, depends on the goodwill of regulators. - 26/11/2022
  • Iqos heating tobacco brand from Philip Morris International
  • 19.5 million consumers in 68 countries
  • 7.6% market share
  • PMI has invested $9 billion to develop its tobacco alternatives
  • In mid-2020, PMI obtained approval from the U.S. Food and Drug Administration (FDA) to sell its brand of smoking tobacco and its brand of communicating tobacco
  • In Japan, where it was launched in 2016, its market share is close to 25%
Tobacco giants face cigarette decline - 13/05/2023
  • In 2020, 17% of the world's population were smokers, compared with almost 27% in 2000
  • a further decline is expected, to 15.4% by 2025.
  • Cigarette sales volumes have fallen from 5,800 billion in 2007 to 4,700 billion in 2020, and are expected to drop to 4,500 billion by 2025.
  • One third of Philip Morris International's (PMI) revenues come from alternatives to cigarettes, with the share expected to rise to 50% by 2025.
  • New product categories account for 14.8% of business at BAT (Lucky Strike, Vogue...) and less than 5% at JTI (Winston, Camel...).
  • Cigarette manufacturers hold just 15% of the French vape market.
  • At PMI, 79% of profits still come from cigarettes.
  • Emerging markets such as China, Indonesia, Turkey and Russia remain attractive to tobacco companies.

Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

British American Tobacco
Philip Morris International
Japan Tobacco
Imperial Brands
Kumulus Vape
Altria (Philip Morris USA, Malboro)
Maison de la Presse - Mag Presse
Logista France (Altria)
Altadis (Imperial tobacco)
JTI (Japan Tobacco International)
Republic Technologies
Scandinavian Tobacco Group

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o mercado tabacaria | França

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