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- Last update : 25/06/2021
Summary and extracts
1 Resumo do mercado
1.1 Definição e apresentação
Equipamento de esqui refere-se aqueles úteis para esportes de snowboard para uso próprio. O escopo desteestudo inclui, portanto, todos os equipamentos de esqui no sentido mais amplo do termo. Cross-countryskiing, esqui alpino e snowboard serão levados em conta, apenas roupas de esqui serão excluídas.
O mercado de equipamentos de esqui na França está crescendo mais rápido do que o mercado global de esqui na França, que inclui a venda de roupas e acessórios e a operação de áreas de esqui, dificultada principalmente por condições climáticas perigosas nos últimos anos.
Uma das principais tendências de longo prazo neste mercado é a crescente participação do aluguel de equipamentos em relação à compra. Este último é agora uma minoria entre as atividades dos vendedores de equipamentos de esqui. [USC]
A produção francesa é uma das mais importantes do mundo, com marcas nacionais que são famosas há várias décadas, e que agora exportam facilmente seus produtos.
Em um mercado fragmentado, os produtores devem competir na engenhosidade para combinar novos materiais e tecnologia com preços acessíveis. Os fabricantes de esqui "tradicionais" estão gradualmente sendo ultrapassados por fabricantes generalistas de artigos esportivos como Decathlon ou Go Sport.
List of charts
- Poll: Who do you ski with?
- Trend in the number of skier-days sold
- Breakdown of ski-related expenditure
- Trends in the size of the global ski equipment market (equipment excluding apparel/footwear)
- The world's leading exporters of skis and snowboards
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o mercado do esqui | França
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