Summary

le marché de la viande - Etats-Unis

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Number of pages : 30 pages
Format : Digital and PDF versions
Last update : 25/06/2021

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Summary and extracts

1 Aperçu du marché

1.1 Définition et portée de l'étude

Le marché de la viande prend en compte :

la vianderouge (qui comprend la viande des bovins adultes, des veaux et des ovins) ;
la viandeblanche (qui comprend la viande de porc et la volaille).

Dans le cadre d'une sensibilisation accrue à une alimentation équilibrée et saine, certains types de viande (principalement la viande rouge) continuent de voir leurs ventes en volume diminuer. Toutefois, cette même tendance est un catalyseur de la croissance de la demande de produits haut de gamme , les consommateurs étant de plus en plus disposés à payer plus cher pour des aliments de haute qualité. En d'autres termes, les ventes globales ne sont pas fortement affectées.

Au niveau mondial, l'Asie représente environ 44,5 % de la consommation totale de viande. Ce chiffre est en corrélation avec la population asiatique. De plus, comme les revenus disponibles augmentent, les individus cherchent à consommer davantage de viande.

Aux États-Unis, le porc a connu la plus forte croissance en volume en 2019 (+3%). Globalement, le marché américain a connu une croissance de 2% en volume en 2019. Cette croissance devrait se poursuivre, car les consommateurs recherchent des sources de protéines. Dans cette optique, la volaille est la sous-catégorie de viandes la plus populaire, représentant environ 50 % des ventes aux États-Unis en 2019. Cette part de marché va augmenter à l'avenir.

Laproduction locale est de plus en plus privilégiée sur fond de scandales liés à la viande, mais aussi pour soutenir les écosystèmes locaux et limiter l'impact sur l'environnement.

Les trois plus grands transformateurs de viande sont Tyson Foods, JBS USA et Cargill Meat Solutions.

2 Analyse de la demande

3 Structure du marché

4 Analyse de l'offre

5 Règlement

6 Positionnement des acteurs

List of charts

Meat industry value worldwide in 2021 and forecast for 2022 and 2027
Leading meat producers worldwide based on market capitalization as of 2021
Production of meat per type
Revenue of meat market in the U.S.A.
World production beef and veal by region
World production of poultry by region
World production of pork by region
Import and export of meat
Country USA import more meat
Countries where the USA exports more meat
Impact of COVID-19 on fresh food purchase online in the U.S. by category
Impact of COVID-19 on consumers beef purchasing behavior
Beef consumption
Per capita consumption of beef in the United States
Category share of beef sales in the United States
Per capita consumption of pork in the United States
Dollar sales share of pork
Category share of fresh pork sales
Per capita consumption of poultry meat in the United States
Dollar sales growth of chicken
Category share of chicken sales
Favorite foods to serve or eat while watching the Super Bowl
Favorite chicken restaurant chains of consumers
Composition of the meat and meat alternatives market worldwide
Meat substitute revenue
Brand awareness of selected leading plant-based meat brands among consumers
Total beef production
Broiler production value and volume
Total pork production
Cattle inventory
Employees meat sector
Establishment by number of employees
Leading meat and poultry processing companies in the United States in 2021, based on sales
Number of meat markets
Leading supermarkets based on retail sales
Number of stores of the leading supermarkets
Price of beef by type
Retail poultry price
Retail pork price
How much are American households spending on average per trip on various meat products

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Latest news

E-commerce now accounts for 13% of Walmart's sales, with $73 billion. - 18/02/2022

The world's leading retailer posted sales of $572.8 billion in its last fiscal year.
Walmart has decided to double down on its drive, click&collect and delivery business
Sales for the Walmart US division reached $393.2 billion.

Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

Albertsons

Kroger Store

Whole Foods

Beast & Cleaver

A & C Pork Store

Smithfield Foods

Sysco

Cargill

JBS USA Holdings

Tyson Food

Target

Walmart

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le marché de la viande | Etats-Unis

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