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- Number of pages : 30 pages
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- Last update : 17/11/2021
Summary and extracts
1 Synthèse du marché
1.1 Définition et périmètre d'étude
Le marché de la vaisselle jetable représente l'ensemble des assiettes, tasses, serviettes, nappes, couverts, etc. à usage unique ou éphémère, le plus souvent à base de plastique.
Ces produits sont fabriqués à partir de deux types de polymères qui serviront ensuite à estimer la taille de ce marché : les polystyrènes (PS) et les polypropylènes (PP)
La croissance du marché mondial est principalement due aux pays en développement comme la Chine et l'Inde, où la demande est stimulée par l'urbanisation croissante qui entraîne un changement dans le comportement d'achat du groupe de consommateurs. À l'échelle mondiale, un secteur résidentiel en pleine croissance stimule également la demande de produits.
En Amérique du Nord, le taux de concentration du marché est relativement élevé, celui-ci est dominé par quelques marques comme Huhtamaki (Chinet), Dart(Solo), Dixie, International Paper, Hefty et Lollicup USA etc.
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le marché de la vaisselle jetable | Etats-Unis
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