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- Number of pages : 30 pages
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- Last update : 31/01/2022
Summary and extracts
1 Panoramica del mercato
1.1 Definizione e ambito dello studio
Un animale domestico si riferisce a un animali tenuti o destinati ad essere tenuti dall'uomo per il suo piacere . [ Codice rurale ]
Gli animali domestici sono divisi in 9 famiglie: gatti, cani, pesci, uccelli d'allevamento, animali da cortile, piccoli mammiferi, vasca acquatica, animali da terrario . Questo studio non include bestiame o animali da fattoria o qualsiasi animale destinato all'uso professionale.
Il mercato è largamente dominato dai segmenti dei cani e dei gatti, che rappresentano più dell'80% del mercato, ma la categoria dei "nuovi animali domestici" è in crescita. Questo termine si riferisce agli animali domestici diversi da cani e gatti e quindi include più specie di animali. Mentre alcuni sono relativamente comuni, come i roditori, gli uccelli o i pesci, altri animali sono meno comuni, in particolare animali che inizialmente non erano domestici. [ Ministero dell'agricoltura e dell'alimentazione ]
Il mercato degli animali domestici è ulteriormente suddiviso in 4 voci di consumo:
- vivere
- accessori e attrezzature
- igiene e salute
- mangime per animali
Il settore del cibo per animali domestici, che ha la più grande quota di mercato, è il soggetto di uno studio specifico disponibile sotto il nome "The Pet Food Market".
Il mercato francese degli animali domestici è in piena espansione, come evidenziato da il suo tasso di crescita nel 2019, che si è attestato al 4,3% . Mentre la quota di mercato del gatto domina in termini di quota di mercato e sta aumentando rapidamente, la quota di mercato del cane è diminuita leggermente ma ora tende a stabilizzarsi.
Inoltre, diverse tendenze caratterizzano il mercato francese degli animali domestici nel 2020. In primo luogo, l'aumento del numero di animali domestici e il crescente attaccamento dei francesi ai loro animali contribuiscono alla dinamica positiva della domanda. Sul lato dell'offerta, c'è un upmarket e una premiumisation di prodotti e servizi, così come un'accelerazione dello sviluppo dei negozi di animali e di Internet come canali di distribuzione in questo mercato.
List of charts
- Breakdown of the Pet Tech market by type of connected object
- Number of animals declared "lost" in the Fichier National I-CAD
- Market share in dog and cat food by value
- Pet market share by animal
- Breakdown of the pet market by segment
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Latest news
Maxi Zoo to grow by 26% in 2023 - 08/03/2024
- Maxi Zoo sales in 2023: 538 million euros inc. tax (+26% )
- - Average growth in the pet market in 2023: 13% according to Prom'Animal
- - Number of Maxi Zoo stores in France by the end of 2023: 336
- - Maxi Zoo target for end 2026: 600 stores in France
- - Number of new Maxi Zoo stores planned for 2024: 50
- - Fressnapf Group sales in 2023: 4 billion euros
- - Number of countries in which Fressnapf operates: 14.
Health: Ceva strengthens its position in the pet market - 09/02/2024
- Ceva Santé Animale is the world's no. 5 in veterinary medicine.
- Ceva Santé Animale has acquired the American company Scout Bio.
- Ceva's sales in 2022 were 1.5 billion euros.
- The companion animal market represents over 40% of the US animal health market, and a quarter of its European equivalent.
- Ceva Santé Animale has a presence in France, employing 1,600 people.
Closure of five Bricorama stores - 14/11/2023
- Takeover of Bricorama by ITM Equipement de la maison (Mousquetaires group) almost six years ago.
- The targeted stores are located in Meaux (77), Colombes (92), Saint Germain-lès-Arpajon (91), Belfort (90) and Guilherand-Granges (07).
- In 2018, when Bricorama was taken over, 170 stores were part of the transaction.
- Six years later, only 106 Bricorama outlets remain.
- In 2020, there were 131 Bricorama stores.
Cédric Malié appointed President of Royal Canin France - 14/11/2023
- Number of Royal Canin employees in France: 398.
- Founding date of Royal Canin: 1968.
- Total number of Royal Canin employees: 8,500, including 500 veterinarians and nutritionists.
- Royal Canin operates in over 120 markets.
- Royal Canin has 16 factories and two pet centers worldwide, an innovation center and seven Mars network laboratories.
Acheel: The crisis and neo-insurance - 27/10/2023
- Start-ups in the online insurance sector, known as insurtechs, have seen venture capital funds become more cautious and financing more scarce over the past eighteen months.
- After its launch, insurtech Acheel passed the 100,000 contract mark.
- Acheel has been profitable since the end of 2022, and claims 350,000 contracts representing 135 million euros in premiums.
- In-vehicle insurance will account for over $700 billion in premiums by 2030, or 25% of the total global market.
- Luko is an online insurance start-up
- According to "L'Argus de l'assurance", the British Admiral Group, which owns L'olivier Assurance in France, has decided not to acquire the start-up
- Luko has raised over 100 million euros.
- Lovys reduced its workforce by 40% between January and July 2022.
Do-it-yourself: Les Mousquetaires group formalizes acquisition of Tridôme - 08/10/2023
- Ten DIY stores and three garden centres
- 600 employees
- 150 million euros sales incl. VAT
- Sales in 2022 for ITM Equipement de la maison: 3.318 billion euros
- Number of ITM Equipement de la Maison stores in France (at December 31, 2022): 474 Bricomarché, 119 Bricorama, 49 Brico Cash
- Over 15% total market share for ITM Equipement de la maison.
- Market share data in 2021: Adeo 44.6%, Kingfisher 26.1%, ITM 14.1%, Mr.Bricolage 8.5%
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