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  • Number of pages : 30 pages
  • Format : Digital and PDF versions
  • Last update : 01/09/2023
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Summary and extracts

1 Resumen del mercado

1.1 INTRODUCCIÓN

A motocicleta es un vehículo de motor de dos (o tres) ruedas: el scooter pertenece a la categoría de ciclomotores con una cilindrada de entre 50cm3 y 125 cm3 . Si el desplazamiento supera los 250 cm3, se habla de maxi-scooter, que requiere un permiso específico. Los scooters de tres ruedas se están desarrollando a los 21 años el siglo con capacidades de más de 125cm3. Un último segmento, representativo de las últimas tendencias en el mercado automovilístico mundial, es el de los scooters eléctricos: los scooters eléctricos están equipados con un motor eléctrico alimentado por baterías, y han sido lanzados en Asia, donde su popularidad está creciendo

El mercado de las scooters en Francia representa más de 60.000 registros al año en los últimos años. De este total, la mayoría son scooters de más de 50 cc, pero este segmento está disminuyendo con frecuencia. El segmento de los scooters eléctricos, aunque crece cada año, sigue siendo pequeño en tamaño

El mercado de los scooters está dominado por un puñado de fabricantes líderes, lo que deja poco espacio para los nuevos participantes. Las dificultades financieras de algunos fabricantes, liderados por Peugeot, apuntan a años difíciles para el mercado de los scooters.

Los principales retos en el mercado de los scooters siguen siendo el desarrollo del autoservicio compartido (por ejemplo, los scooters de ciudad), el desarrollo de scooters de tres ruedas, así como tecnologías eco-responsables como la aparición de scooters eléctricos de bajas emisiones.

List of charts

  • Indice de prix à la consommation
  • Chiffre d'affaires du secteur
  • Évolution du chiffre d'affaires du secteur
  • Parts de marché en volume (motos et scooters confondus)
  • Principaux acteurs des scooters électriques 50 cm3
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Latest news

Mutares acquires Peugeot Motocycles and DAB Motors - 06/07/2023
  • The Peugeot Motocycles plant in Mandeure is 125 years old.
  • The German investment fund Mutares has acquired 50% of Peugeot Motocycles' capital, giving it an 80% controlling interest.
  • Mutares has also acquired an 80% stake in start-up DAB Motors, which has designed an electric motorcycle.
  • The first models of this electric motorcycle, the Concept-E, are due to come out in 2024, with an estimated volume of between 500 and 1,000 units in the first year.
  • Peugeot Motocycles plans to distribute the products of British company BSA in Europe.
  • The Mandeure plant employs 276 people and 17 apprentices, while Peugeot Motocycles employs a total of 615 people worldwide.
  • In China, Peugeot Motocycles has a joint venture with Qingqi, created in 2006, which employs 300 people.
  • Peugeot Motocycles has forecast sales of €100 million outside China in 2022.
  • 7.000 two-wheelers should be manufactured at Mandeure in 2023, compared with 3,600 in 2021.
Scooter and motorcycle prices back on the negotiable table - 15/03/2023
  • Key market figures
  • - 5% rate increase by 2022
  • - Long delivery times and logistical bottlenecks between Europe and Asia
  • - Automakers increase prices by almost 20% in one year
  • - 50 cm3 market down 16.4% in the first two months of the year compared with the same period in 2022
  • - 125 cm3 market virtually stable (+1.6%)
  • - Market for motorcycles over 125 cm3 up 18.6
  • - Motorcycle and scooter market down 6% in 2022 compared with 2021
  • - 1.2 million units sold in 2022
Piaggio: 2 billion in revenue and growth in profits and sales - 02/03/2023
  • Net income 2022: 41% increase, 84.9 million euros versus 60.1 million euros in 2021
  • Revenues 2022: 25% increase, 2.09 billion euros versus 1.67 billion euros in 2021
  • Vehicles sold in 2022: 625,000, up 17% from 536,000 in 2021
  • Scooter market share in Europe: 22.9% in 2022 vs. 22.7% in 2021
  • Scooter market share in North America: 35.4% in 2022 versus 35% in 2021.
Piaggio: 2 billion euros in revenues and counting. - 02/03/2023
  • Net income in 2022: 84.9 million euros (41% increase over 2021)
  • Net income in 2021: 60.1 million euros
  • Revenues in 2022: 2.09 billion euros (25% increase over 2021)
  • Revenues in 2021: 1.67 billion euros
  • Vehicles sold in 2022: 625,000 (17% increase on 2021)
  • Vehicles sold in 2021: 536,000
  • Sales growth by region in 2022 : - Asia-Pacific: +57% - Americas: +43% - EMEA: +10% - India: -5.3
  • Scooter market share in 2022 : - Europe: 22.9% - North America: 35.4
  • Increase in scooter sales in 2022: +14% (thanks to Vespa, Piaggio Liberty, Piaggio 1, and Aprilia brands)
  • Motorcycle sales volumes in 2022: up 20%.
Electric scooters: the "made in France" challenge - 12/12/2022
  • 22,000 electric two-wheelers registered in 2021
  • This figure has increased 5-fold in 5 years
  • An electric scooter consumes four times less energy than an electric car
  • E-tricks , a small business based in Auvergne, is aiming for 80% French production Current production of 500 vehicles per year, with a potential of 10,000 per year within two and a half years
Peugeot about to change hands - 23/11/2022
  • Takeover bid from German turnaround specialist Mutares
  • Mahindra, the company's owner, is behind the deal
  • Sales 2021, €140 million
  • 330 employees
  • Mutares controls 16,000 employees, sales €2.5 billion

Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

Honda Motorcycle
Peugeot Motocycles
BMW Mottorrad
Piaggio
Yamaha

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