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  • Number of pages : 30 pages
  • Format : Digital and PDF versions
  • Last update : 03/02/2022
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Summary and extracts

1 Panorama del mercado

1.1 Definición y alcance del estudio

Los productos de confitería son productos que contienen principalmente azúcar, con aromas y colorantes añadidos. Presentados en diversas formas y texturas (gominolas, piruletas, chicles, etc.), se dirigen tanto a niños como a adultos.

El mercado francés ha experimentado dificultades relacionadas con la crisis sanitaria y los cambios en el consumo, pero sigue siendo un mercado que atrae tanto a niños como a adultos. al igual que el mercado mundial, también se prevé que el mercado francés siga creciendo, con un valor estimado de 197.000 millones de euros en 2021, y se espera que siga creciendo a una tasa de crecimiento anual del 3,8% hasta 2028.

Además de la crisis del covid-19, los cambios en los hábitos de consumo hacia una dieta menos rica en azúcares están obligando a los fabricantes a adaptarse. Desarrollan productos más saludables (menos dulces) y ponen en común sus recursos. De hecho, los últimos años han sido propicios para las adquisiciones y fusiones entre empresas (creación de Carambar & Co y fusión con Lutti, por ejemplo).

Los fabricantes más pequeños (por ejemplo, Kubli), en cambio, se centran en productos tradicionales, dirigidos a clientes relativamente mayores, o en productos regionales.

Por tanto, los retos del sector son importantes (económicos, sanitarios, tecnológicos), pero dejan oportunidades, sobre todo en los nichos de mercado.

List of charts

  • Top confectionery market players by sales
  • Confectionery market sales
  • Index of sales in the confectionery sector
  • Sales of confectionery in supermarkets, excluding chewing gum
  • Breakdown of confectionery sales in supermarkets by category
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Latest news

Cruzilles adjusts revenues to keep pace with inflation. - 06/12/2023
  • 60% of Cruzilles sales are generated in the last three months of the year.
  • Cruzilles generates sales of 10 million euros.
  • The company employs 65 people.
Haribo: New Management in France - 03/11/2023
  • Jean-Philippe André was head of Haribo France for 17 years.
  • Anthony Deleter has 10 years' experience at Haribo.
  • Haribo holds 45% of candy sales on the French national market.
  • Its main competitor, Carambar & Co, holds 23% of the market.
  • France is Haribo's second-largest market, with sales of 360 million euros.
  • Haribo's French sales have tripled in 17 years
  • Haribo's total sales are 2 billion euros.
Haribo has cornered half the French candy market - 31/10/2023
  • Haribo holds 46.3% of the candy market in France.
  • Haribo's worldwide sales exceed 2 billion euros.
  • Sales in France reached 360 million euros in 2023.
  • Inflation has driven up prices by 25%.
  • In 2006, Haribo had a 23% market share in France.
  • Among competitors, the Carambar & Co group held 23%, and private labels 20.7% of the candy market.
  • Haribo has a network of 25 stores in France.
  • Haribo is on the brink of overtaking Lutti, the market leader in stinging candy with Fizz.
  • Ricqlès mint alcohol is one of the group's nuggets in terms of profitability.
  • According to NielsenQ, the share of stinging candy is the fastest-growing of all candies.
Ricola brings its herbal sweets to pharmacies - 08/10/2023
  • Ricola is launching a new range called Ricola Réconfort in French pharmacies in November 2023. The range includes three recipes: Honey Lemon, Lemon Menthol and Sweet Mint.
  • The target price for this new range is €2.9.
  • Over the next 5 years, Ricola aims to capture a 10% share of the pharmacy throat candy and lozenge market.
  • The market for throat candies and lozenges in pharmacies is estimated at between 25 and 26 million units a year.
  • Ricola's brand awareness is 98%, but its market penetration is only 16%
  • Ricola plans to open an ephemeral boutique in Paris from October 17 for a period of 7 months.
  • This year, Ricola sales rose by 15% in value and 2.5% in number of units in French supermarkets.
  • With one billion sweets sold, Ricola is the leading brand in pocket confectionery, with a market share of 38%, ahead of TicTac at 26%.
  • Following the Covid-19 pandemic, Ricola sales fell by 14%, before rising by 20% compared to 2020.
Ricola slips into pharmacies with its herbal sweets - 04/10/2023
  • Ricola's herbal sweets are about to make their debut in pharmacies.
  • With a 38% market share, Ricola is France's market leader in small pocket confectionery, ahead of Tic Tac, Mentos and La Vosgienne. Until now, the Swiss company has been distributed mainly in stores.
  • Ricola Réconfort is a competitor to Strepsils pastilles.
  • Ricola, annual sales estimated at 362 million euros
  • Family-owned company founded in 1930
  • Low penetration rate in France (16%)
  • The confectionery market grew by 16% to 1.3 billion euros year-on-year at the end of September, according to the Nielsen Institute.
  • Sales rose by 15% last year and volumes by 2.5%
Chocmod wants to impose its chocolate truffles on supermarkets - 31/07/2023
  • Sales 2022/2023: 52 million euros
  • Sales breakdown: 80% international
  • Annual production: 6,000 tons of truffles and 2,000 tons of marshmallows
  • Production sites: Roncq (Nord, France) and Saint-Jean-sur-Richelieu (Canada)
  • Seasonal chocolate market: €700 million at Christmas, €400 million at Easter
  • The truffle segment is worth 6 M€ at Christmas
  • The company's primary market is the United States
  • 80% of sales at Christmas
  • 80% of sales are with truffles
  • 80% of sales are to supermarkets and hypermarkets (GMS)
  • This family-run SME is majority-owned by the Céréa fund, alongside Unigrains, Indigo and the management.

Companies quoted in this study

This study contains a complete overview of the companies in the market, with the latest figures and news for each company. :

Haribo Ricqles Zan France
Mondelez
Carambar & Co
Kubli
Mondelez France
Lindt & Sprungli
Mars Group
Ferrero
Confiserie du Nord Têtes Brûléées
Lutti (Carambar Co)
Clément Faugier
Francois Doucet

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