Blu-ray disks are optical media designed for the storage of high definition video and data.
According to the CNC, in 2014, the Blu-ray market accounted for 23.6% of the physical video media industry, i.e. 8.8 million Blu-ray discs sold for a turnover of approximately 136 million euros.
The Blu-ray market is dominated by a few international companies but leaves room for many independent manufacturers.
Faced with the structural decline in sales, the Blu-ray market is looking for new growth drivers to ensure its survival such as counter-piracy measures, development of ultraviolet light, etc.
The rise of VOD (Video on Demand) and, more broadly, digital video, has led to fears that the Blu-ray market will significantly shrink in the future as a physical medium.
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