Turnover: 490 million EUR (2020)

Country: France

Léa Nature is a French manufacturer of natural and organic products.

Founded in 1993 by Charles Kloboukoff, this family-owned and independent company holds 16 points . Its growth is close to 50% between 2013 and 2015.

The objective of the company is mainly to manufacture and sell natural products that are an alternative to agrochemicals. The company operates in the fields of food, dietetics, beauty and hygiene.

The company is part of the 1% club for the planet and donates 1% of the turnover of its organic brands to environmental associations.

News

august 6, 2020 - Léa Nature faces competition from other major brands - source ( Les Echos )

  • Léa Nature is an ETI
  • 2/3 of its sales are generated in stores
  • 14 production sites
  • Objective 2025: 40% of products from fair trade
  • Increase the proportion of products manufactured in France from 72% to 80
  • Leading contributor to the growth of organic food in France with 20 million euros
  • Increase of the communication budget from 3 to 5% of the turnover
  • Revenues should be around 500 million euros in 2020

 

 

Studies mentioning this company

The dermocosmetics market - France

Other companies mentioned:

  • L'Oréal
  • Yves Rocher
  • Pierre Fabre
  • Beiersdorf
  • La Roche-Posay
  • Nuxe
  • Estée Lauder
  • Léa Nature
  • Too fruit
  • Sephora
  • Lucette (Hivency)
  • Marionnaud
  • Carrefour
  • A.S Watson
The shampoo market - France

Other companies mentioned:

The organic textile market - France

Other companies mentioned:

  • Armor Lux
  • Léa Nature
  • Les Tissages de Charlieu
  • Tenthorey SA
  • Amandine Cha
  • Filabio
  • Bonobo
  • Kelcom / Stanley Stella
  • ARDECHO 07
  • Naturellement chanvre
  • Verne et Clet
  • Biotissus
  • Fibre Bio
  • Fil Etik
The tea market - France

Other companies mentioned:

  • Kusmi tea (Orientis)
  • Mariage Frères
  • Le Palais des Thés
  • Pages Infusions
  • Les jardins de Gaïa MAKA
  • Herbissima
  • Thés de la Pagode
  • Les Comptoirs Richard
  • SCOP-TI
  • George Cannon
  • La Route des Comptoirs
  • La compagnie coloniale
  • Betjeman & Barton
  • Comptoir Francais du thé
  • Unilever
  • Jacobs Douwe Egberts (JDE Pets)
  • Lipton (Unilever)
  • Léa Nature
  • Ethiquable
  • Tetley
  • Twinings (FOODS INTERNATIONAL SAS)
  • Yogi Tea GmbH
  • La Tisanière
  • Les 2 Marmottes
  • Thés Éléphant (Scoop TI)
  • Nestlé Groupe

Founding President : Charles Kloboukoff ( profile )

  • Estimated traffic for the Léa Nature website
Traffic estimates for the Léa Nature website

France - 2020-2021, visitors

Source : SEMRUSH

  • Main keywords on which the Léa Nature website is positioned
Keyword Position Previous post
Search volume
nature lea 1 1 33100
lea 9 17 40500
lea nature la rochelle 2 2 1300
organic company 1 1 320
lea nature group 1 1 320
lea nature logo 1 1 210
lea nature store 2 2 3600
lea nature perigny 3 3 1000
lea nature so bio 11 11 1300
lea nature group la rochelle 1 1 70
logo lea nature 1 1 110
lea's website 1 1 90
lea nature périgny 2 2 260
company lea nature 1 1 70

 

  • Main competitors of Léa Nature
Field Relevance of the competition
Common keywords
paysarbre.org 0,06 2
bioattitude.com 0,05 2
la-source-bio.fr 0,04 3
désir-de-nature.com 0,04 2
lesceramiquesdelea.com 0,04 1

Source : SEMRUSH

The level of competition is calculated based on the number of keywords of each competitor and the total number of keywords common to all competitors. If websites have a high number of common keywords, they can be considered as competitors.

  • Brand awareness
Estimation of the awareness of the brand Léa Nature online

Google searches with and without the brand

Source : SEMRUSH