Turnover: 0.435 million EUR (2021)

Country: Italy

VERET was founded in 1975 as an evolution of the FRATELLI PUCCI company, which since the distant 1950s had been dedicated only to the production of natural bamboo fishing rods. Even today, Veret is still an Italian family-owned company that operates in its own factory in Lucca.

VERET is the abbreviation for VETRO RESINE TOSCANE, a name that recalls fiberglass, a material that in those years marked a real revolution and made our company one of the first in Italy in the production of telescopic fishing rods.over the years, the technique has been gradually refined, and the constant study on the assembly of carbon with differentiated modules and other composite materials such as Alutex, Kevlar and Fiberglass, has led to the birth of new unique and sought-after handcrafted products that have found use not only in the fishing sector but in many industrial fields.

The company also produces telecommunication antennas, multipurpose telescopic poles, billboard and flagpole poles, industrial and mechanical pipes, and furniture accessories.

Studies mentioning this company

The recreational fishing market - Italy

Other companies mentioned:

  • Decathlon Italie
  • Italcanna
  • Veret
  • Mediterranea Reti
  • Canepa e Campi

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