Turnover: 2.96 million EUR (2020)
Country: France
- Compagnie Coloniale is France's oldest tea brand.
- It was founded in Paris in 1848 by the Méric family. In 2010, it was bought by Vincent Balaÿ, who is still CEO today.
- The company is best known for its "Chine Extra" tea, created for the 1937 Universal Exhibition.
- In 2017, it had almost 500 points of sale throughout France.
december 12, 2019 - 10 years of renewal - source(La Nouvelle République)
- Vincent Balaÿ has taken over a factory that has seen 3 buyers in 10 years
- In 2019, internet sales accounted for 8% of sales
- Opening up to the Korean market
march 6, 2017 - Vincent Balaÿ, "the same phenomenon is happening in tea as in wine and whisky" - source(Les Echos)
- The company aims to take advantage of double-digit market growth
- Moving upmarket
- New packaging
- 2/3 of sales are generated by around 50 products out of 160 available
- Best-seller: Chine Extra
- Compagnie Coloniale" teas can be found not only on TGV trains, but also in 450 upmarket outlets such as delicatessens and bakeries
- 2015: unsuccessful IPO
- The company recently raised one million euros in capital
- The brand is already distributed in Japan, Germany, the Benelux countries and soon in Italy
2010: acquisition of the company by Vincent Balaÿ(La nouvelle République)
Studies mentioning this company
The tea market - France
Other companies mentioned:
- Kusmi Tea - ORIENTIS Gourmet
- Le Palais des Thés
- Pages Infusions
- Les jardins de Gaïa (MAKA)
- Herbissima
- Thés de la Pagode
- Comptoirs Richard
- SCOP-TI
- George Cannon
- La Route des Comptoirs
- La compagnie coloniale
- Betjeman & Barton
- Comptoir Francais du thé
- JDE France (Jacobs Douwe Egberts)
- Lipton (Unilever)
- Tetley
- Twinings Foods International
- Yogi Tea
- La Tisanière
- Les 2 Marmottes
- Thés Éléphant (Scoop TI)
- Etienne Coffee & Shop
- Unilever
- Nestlé Groupe
- Maison Bourgeon
- Ethiquable
- Dammann Frères (Illy Group)
- Maison Lagrange
- Coffea
- Ecotone Groupe (Alter Eco, Bjorg, Bonneterre)
- Mariage Frères
> Besoin de plus d'information sur cette entreprise (SWOT, PESTEL, son marché) ? Demandez à SectorGPT (gratuit)
Sector-GPT est la première IA dédiée aux informations sectorielles.