Turnover: 34 million EUR (2021)
Country: France
- Bitiba is a discount online pet shop. The site has its own app (+100k downloads and 17.6k reviews on Google play and 2.8k reviews on Apple store). The site specializes in dog and cat food, and highlights its promotions, clearance offers and aggressive pricing. Bitiba offers subscriptions.
- Bitiba is a German website available in the following countries (in the language of the country): France, Belgium, Switzerland, UK, Czech Republic, Germany, Spain, Denmark, Finland, Italy, Netherlands, Poland and Sweden.
- French online business is the group's largest
- The company belongs to the German online retailer Zooplus
News
Petfood goes multi-channel and ultra-targeted 15/03/2018
- Sales of dog and cat food in 2017 totaled €1.9 billion and 822,600 tons (€1.2 million for cats, €0.7 million for dogs)
- In dog petfood, medium-format and large-bag formats are on the decline.
- Online pet shops (Zooplus, Bitiba, Wanimo) have a market share of over 8%.
- 80% of e-commerce petfood sales are on the drive
Studies mentioning this company
The pet food market - France
Other companies mentioned:
- C&D Foods France
- Affinity Petcare France
- United Petfood Producers
- Pepette
- Ultra Premium Direct
- Botanic
- Nestor Bio
- Mars Petcare
- Royal Canin (Mars Petcare)
- Maxi Zoo France (groupe Fressnapf)
- Mondou
- Tom&co
- Tomojo
- Zoomalia
- Wanimo (Dôme Pharma)
- Croquetteland
- Vetostore, Le Bien Etre des Animaux
- Animaux Market
- La Compagnie des Animaux
- Bitiba France (Zooplus)
- Zooplus
- Hill's Pet Nutrition
- Affinity Petcare
- Normandise Pet Food
- Japhy
- Tails.com (Nestlé Purina)
- Nestlé Purina Petcare
- Iams (Spectrum Brands)
- Eukanuba (Spectrum Brands)
- FreshPet
- Reglo Pet Food
- Edgar Cooper
- Sopral
- Franklin Petfood
- Médor et Cie
- L’Animalerie - Do&Ka
- Alphia
The pet market - France
Other companies mentioned:
- Animalis
- Zoo Plus
- ITM Equipement (Bricorama, Bricomarché, Brico Cash)
- Truffaut
- Jardiland (Groupe Teract)
- Dalma
- Botanic
- Pets at Home
- Nestlé Purina Petcare
- Mars Petcare
- Royal Canin (Mars Petcare)
- Santé Vet - Vetassur
- Tomojo
- Acheel
- Zolux
- La Compagnie des Animaux
- Zoovet
- Topzoo
- Maxi Zoo France (groupe Fressnapf)
- Zoomalia
- Bitiba France (Zooplus)
- Zooplus
- MSD Santé Animale France (Merck)
- Ceva Santé Animale
- Nutréa Nutrition Animale NNA
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